Personal experience and interpretation of how to operate the vibrato short video operation studio.
Different from traditional industries, the operating threshold of Internet short video studios is relatively low, and two or three people can operate. Large enterprises are no longer unique, and small studios can blossom everywhere. The mode of short video studio is in line with the development of the times. If you want to be a studio specializing in short video operation, you must first make clear the direction and what to achieve. After all, the studio is open to make money. In the last part, we introduced the customer's demand, that is, the profit model. This paper introduces how my sales as a short video software development company are promoted and developed, and how my sales performance is. First of all, introduce yourself. At present, the company projects ① short video promotion drainage software project; ②chatgpt intelligent AI robot project; ③ Short video operation promotion project; ④ Short video multi-account seo operation management system project; ⑤ Short video live drainage technology project; 6 short video local life group purchase project; ⑦ Cloud Matrix Home Screen Promotion Project. At present, there are many projects, among which the product with the largest audience and real-time effect and price advantage in the short term is the first short video promotion drainage software project. The first part introduces the profit model of the product, and this part introduces the income. Customer channel acquisition: ① By brushing some machine powder for yourself, all the people concerned in the machine powder have brushed the machine powder. These people have the need to create Tik Tok accounts, so they are potential customers. (2) the form of posting, that is, after you see it, you will have the opportunity to become my customer, show it in the post, and drain potential customers in need. (3) In the form of changing groups, by publishing relevant materials in various social groups, potential customers in need are drained. ④ Use the corresponding interception and collection tools, as well as SMS sending tools. Loss of potential customers in need. Daily workflow: posting, changing groups, circle of friends packaging, copying customer data, adding customers, online communication with customers, telephone voice communication, making sales cases, sending cases in batches, trial use of Class A customers, data summary and analysis, etc. Monthly sales performance: As can be seen from the above data, the average customer conversion rate is 4.53%, that is, adding 65,438+000 customers will close 4.53 orders. So if you are a studio, the simplest thing is to let employees add as many potential customers as possible every day, and then you can turn it into a deal. If 300 customers are added in a month, the number of transactions should be 13.59, in which the average selling price is 3408 yuan, then the sales performance of this employee this month can be 463 17 yuan. If you turn employees into 10 people, then the performance of the studio can be realized. Labor service expenditure is 30,000 yuan, royalty expenditure is 69,475 yuan, rent, utilities and other expenses are 20,000 yuan, total expenditure is 1 19475 yuan, and monthly profit is 343,695 yuan. In this era, projects with light assets investment can relatively control costs, and projects related to outlets can maximize profits.