Some netizens say that blue ocean clothes are very expensive. I don't know what this is compared to. From the perspective of cost performance, Blue Ocean is a product with high cost performance. Generally, the clothing premium is 4-5 times, and some of them are more than 10 times, but the blue ocean clothes are generally 2-3 times higher, so the cost performance is relatively high. Even for high-end clothing, it has certain substitution.
From the brand point of view, Blue Ocean House is the first brand of fast fashion in China. 20/kloc-in April, 2004, Blue Ocean Kai Nuo Technology, a subsidiary of Blue Ocean Group, went public and became the leading clothing stock in China. Of course, its quality is a popular brand, not a high-end brand. Blue Ocean Group has a specialized company to be a high-end brand, but it does not belong to Blue Ocean House.
Lanhaifu's things are still relatively complete, and Guan Gao said that men's wardrobes are still worthy of the name.
Generally speaking, the clothes fashion of Blue Ocean House is good, because its customers bully the store, and the clothes that can't be sold in two seasons are returned to the suppliers. The Baiyi Baishun brand under Blue Ocean House Co., Ltd. specializes in dealing with inventory. So fashion is still good.
If we say shortcomings, we can only say that Blue Ocean is a popular brand, not high-end, because it is a cost-effective popular route.
I hope I can help you. I have done some research on the blue ocean, so I can ask.