ZTE is a pioneer in the communication equipment manufacturing industry in China, and also a comprehensive telecom equipment and service provider in China. It has three product series: wireless products, network products and terminal products (mobile phones), and is providing users around the world with a variety of communication networks [blocking advertisements].
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At the same time, it can provide professional, all-weather and all-round quality services and gradually set foot in international telecom operations.
In the field of wireless products, ZTE has formed all-network solutions such as CDMA, GSM and PHS, and has become the "first brand" of domestic wireless equipment. In the third phase of China Unicom's CDMA bidding, ZTE's new market capacity exceeded 3 million lines, and its main equipment entered the market of China Unicom 15 provincial branch. Since Unicom CDMA began to build its network, ZTE is the only manufacturer in China with a set of self-developed and self-branded base stations and switching systems. PHS equipment has been gaining new markets in Guangdong, Tianjin, Hunan, Jiangsu, Shanxi, Beijing, Shanghai and other provinces and cities. At the same time, it expanded in the existing market on a large scale, and the overall market share rose to 40%. In 2003, GSM equipment achieved a historic breakthrough, and its market share at home and abroad rose steadily, ranking among the mainstream GSM equipment suppliers in the world. In the domestic 3.5GHz broadband wireless access market, ZTE ranks first in market share. In the fields of WCDMA and CDMA2000, ZTE has the ability to provide mature commercial systems for global operators, and TD-SCDMA is expected to launch commercial products by the end of 2004. As a comprehensive network equipment manufacturer, ZTE will deeply integrate the internal resources of the enterprise and make every effort to build a sustainable 3G industrial chain.
In the wired field, ZTE's broadband data products have sprung up everywhere, and ADSL equipment has served Shanghai, Beijing, Wuhan, Nanjing, Shenzhen, Xi 'an and other big cities on a large scale, with more than 5 million lines running nationwide. The company's soft switch products have entered the forefront of the world, and have been officially commercialized in major domestic operators' markets, firmly establishing the status of the first domestic brand. The high-end optical network market continues to make breakthroughs, and a large number of national and provincial backbone DWDM transmission networks, such as the Northwest Ring of China Telecom and the Global Network of Xinjiang Unicom, have been continuously obtained. The annual contracted sales of optical transmission products increased by more than 30% year-on-year.
Mobile phones represent the expansion of the company's business field. The research and development of ZTE mobile phone is based on mastering the core technology, and it has a set of independent technologies such as core software, hardware circuit, core chip and whole machine design integration. It is the only mobile phone manufacturer in China that provides GSM, CDMA and PHS products. In 2003, the contracted sales of GSM, CDMA and PHS accounted for more than 20% of the company's total contracted sales. In September 2003, ZTE CDMA mobile phone won the title of "China Famous Trademark".
ZTE is a key high-tech enterprise of China Torch Plan, a pilot enterprise of technological innovation and a base for transforming 863 high-tech achievements. It undertakes a number of 863 major projects such as the third generation mobile communication in China, high-performance IPv6 router platform and national information demonstration network (3Tnet), and the annual investment in scientific research accounts for more than 10% of the total sales. ZTE has implemented a people-oriented talent strategy and established a set of mechanisms for introducing, cultivating, using and motivating talents. 17,000 employees, including more than 500 doctors and post-doctors and 5,500 masters, with bachelor degree or above accounting for 80% of the total employees.
In the past three years, in the adjustment of the global telecommunications industry, ZTE has achieved sustained growth by implementing an active market strategy, giving play to the advantages of diversified products and strengthening management, and its contracted sales have maintained a compound growth rate of 34. 1%, making it one of the most concerned and differentiated competitive communications equipment enterprises in the global communications equipment field.
The international market is ZTE's strategic market. ZTE's diversified products such as CDMA, switching, access, optical transmission, GSM and video have entered the markets of more than 50 countries and regions around the world. In the future, ZTE will actively meet the challenges, build a global ZTE brand and build a world-class excellent enterprise based on the internationalization of talents, focusing on the internationalization of markets and relying on the internationalization of capital.