Dongfeng Hongtai Holding Group Co., Ltd. (hereinafter referred to as Dongfeng Hongtai) is the core enterprise of passenger cars in strategic suppliers, a subsidiary of Dongfeng, and also the leading enterprise of passenger car integration supplier in Wuhan Economic and Technological Development Zone. In August 2006, it was a state-owned holding enterprise formed by the merger of former Wuhan Shenlong Auto Parts Co., Ltd. and former Wuhan Shenlong Hongtai Investment Co., Ltd. The company has 4 branches, 12 holding subsidiaries and 3 joint-stock companies with a registered capital of 255 million yuan.
Ren Guang was transferred to Dongfeng Hongtai.
From acting as general manager in 20 17 to "becoming a full member" in 20 18, Ren Guang's years as general manager of brand department of Dongfeng Citroen coincided with the transition of domestic automobile market to "Red Sea" and also a difficult period for Dongfeng Citroen. As an experienced marketing veteran, Ren Guang showed rare tenacity during this period and led Dongfeng Citroen to persist.
The reporter learned that in Dongfeng Citroen's internal view, Ren Guang has made great efforts in channel improvement, product sales, brand promotion and marketing team building in recent years, and achieved certain results.
Baidu encyclopedia-Dongfeng Hongtai Holding Group Co., Ltd.