According to the types of advertisements, there are many ways to divide them. Compared with coastal cities and northern cities of Guangzhou, Chongqing's advertising market system is not developed enough and its competitiveness is not as good as that of coastal cities. But now the country is vigorously developing the southwest, so Chongqing's advertising market is not as complete as that of Beishangguang, but it is also the international norm in the southwest and west, especially in recent years, many international brands and products have chosen Chengdu or Chongqing as two mainstream cities.
My answer below is based on the types of advertisements sold by the media. Personally, I used to be engaged in outdoor media companies, so I will give a more detailed answer to outdoor media, some of which will be matched with the more authoritative companies in the industry I know. Others are afraid of incomplete understanding, please forgive my selective answer.
The media sales categories I know are:
1, mainstream media:
First, newspaper advertising agency
B, TV advertising agency
C, broadcast advertising company
2. Online advertising
3. Outdoor advertising companies
First, the bus platform company
Chongqing bus stop sign was established on 1996 by chongqing heaven and earth Advertising Culture Communication Co., Ltd.. It is one of the outdoor media operators with a long history and rich resources in Chongqing. More than 2,000 platforms in Chongqing are owned by them, and all kinds of advertisements on public transport platforms that can be seen at ordinary times are made by them, and their credibility and publicity ability are still very strong. It is said that there is also a large LED screen, and the comprehensive resources are still very good.
Tel: 400-810-8833/023-63638008
B, body advertising company
Bus body advertisement is the advertisement you usually see on the bus. The bus body in Chongqing is exclusively operated by Bole. Since its establishment eight years ago, Chongqing Public Transport Group has nearly 5,000 advertising management rights for bus bodies and a network of 250 lines. If you do mobile media, Bole's choice is still possible. And Bole only manages public transportation, which is even worse in terms of comprehensive resources.
Tel: 027-85552 1 12.
C, subway advertising company
1) China gaode
Everything you can see on the subway except the car body is basically respected. Its full name is Gaode Advertising Chongqing Co., Ltd., which is a branch of Gaode Group (which is more authoritative in outdoor advertising). Chongqing company was established on 20 1 1 with a history of 6 years. Mainly in the agent light rail release all kinds of advertisements at home and abroad.
Contact telephone number:
2) Daobo cultural media
Car body advertisements (advertisements that can be seen in the subway) are operated by Daobo Culture Company, which was established in 2004 as an agent for Chongqing rail transit chartered plane advertisements.
Tel: 023-67903250
3) rings and colorful flags
It's rare now, so I won't introduce it.
D, construction advertising company
Focus Media (China) Holding Co., Ltd., Chongqing Branch, specializes in building TV broadcasting network, elevator frame advertisement and digital poster media in Chongqing, and is mainly engaged in building media.
Contact information:
E, LED (the big screen in Jie Fangbei) advertising company.
The LED market in Chongqing is still relatively competitive, with many enterprises. Here are some home screens.
The first one: Chongqing Jie Fangbei (next to Gucci)-Yang Fei Media.
Block 2: Chongqing Jie Fangbei (the one next to Rolex)-Tiandi Media.
Note: these two screens are what you can usually see, and the two screens are opposite. Yang Fei's advantage lies in its proximity to Gucci, which may look rich. The screen of heaven and earth is bigger, and the radiation range of content is larger.
4. Focus Media
A. advertising agency for elevator inner frame
B, the focus of advertising outside the elevator
C. Other video advertising companies