A. Graphic consultation
Graphic consultation is a basic service type of online consultation. The consultation service between users and doctors is realized through words and pictures (or recorded videos). The timeliness of communication between users and doctors is weak, and there may be a total service time limit. A platform doctor can serve multiple users during consultation.
B. Telephone consultation
Telephone consultation means that users can directly dial the doctor's phone for consultation service when the platform doctor's conditions permit. This service mode is more intuitive for users, and it is instant feedback in the process of consultation. However, because the doctor's resources and energy are exclusive during telephone consultation, the service price will be much higher than that of graphic consultation.
C. video consultation
Video consultation is similar to telephone consultation, but for users, the experience is closer to offline hospital consultation, users apply, and services begin immediately after doctors accept it. For users, because of face-to-face communication with doctors, they can have a more intuitive understanding of the user's condition.
D. private doctors
Private doctors are exclusive services for specific doctors purchased by users for a long time. During this period, users can consult doctors infinitely about their illness and treatment plans, usually in the form of graphic consultation, but sometimes this service will be accompanied by a limited number of video consultation, telephone consultation and even offline consultation services.
Different types of online consultation have different types of service users:
At present, many Internet medical companies provide online consultation. The list of consulting services provided by several mainstream companies is as follows:
At present, the proportion of different types of online consulting services is:
The above are classified according to the different forms of consultation. According to the different sources of doctors providing services on the platform, they can be divided into internal doctors and external doctors.
The introduction of external doctors requires a platform to introduce social medical resources and settle in. The operating cost of the platform is low, and the imported external doctors are all doctors with rich clinical experience. User feedback and evaluation of the platform will ensure the basic service quality of external doctors, but because external doctors have something to deal with during the day, the reply will not be timely, which sometimes affects the user's consultation experience.
The advantage of internal doctors is that they can respond to users' queries quickly, and the service quality and user experience of internal doctors are obviously better than those of external doctors. However, physicians need huge labor costs. If an internet medical company does not have the perseverance and perseverance to provide users with quality services, it is difficult to persist.
Different Internet medical companies have different forms of graphic consultation and charging methods. The following is a comparison of graphic consultation methods of several mainstream Internet medical companies:
Doctor Spring Rain
Dr. Chun Yu calculates according to the length of time and the number of conversations, and ends the consultation service after 24 hours or 20 conversations reach the limit. Because it is difficult for external doctors to control the response frequency of doctors, the service experience is average.
Online good doctor
Good doctor online does not limit the number of questions and answers within 48 hours after the doctor receives the consultation, or the user can choose to ask and answer, and the doctor only replies once. Of course, the prices of the two methods are different.
Ask the doctor quickly.
Ask the doctor's graphic consultation service quickly. There is no limit to the number of questions and answers, but the doctor thinks that when the consultation is over, he can take the initiative to close the consultation service.
Micromedicine
The micro-medical graphic consultation service takes the form of unlimited questions and answers within 24 hours, and the consultation will be automatically closed after 24 hours.
Ping an Hao doctor
Ping An Good Doctor has its own team of professional doctors, so the speed of consultation and response is unmatched by other platforms, and the user experience of consultation is good. The service time of our own doctor team is 15 minutes, and there are unlimited questions and answers in 15 minutes. If the problem is not solved after more than 15 minutes, it can be extended by itself.
User flow chart of online graphic consultation:
To sum up, online graphic consultation, as the most mainstream consulting service form of Internet medical companies, has played an important role in providing Internet medical services. However, at present, the services provided by Internet companies are in different forms, with uneven experience and no unified industry standards and service requirements.
At present, users' health records are not fully enjoyed, medical insurance cards cannot be used to pay for online consultation fees, and Internet hospitals cannot provide initial consultation services. The great advantages of Internet medical care have not been fully exerted. At present, online consultation is mainly a useful supplement to offline hospital consultation service. As a sunrise industry with the greatest potential in the Internet industry and the greatest impact on the national economy and people's livelihood, Internet medical care still has a long way to go.