If you were the public relations manager of a yellow winery in Shaoxing, how would you handle this matter? Please make a crisis management plan, 2000 words.

1. Receive the reporters in jack bauer hotline seriously, and apologize to Mr. Wang at the same time, saying that he will seriously investigate and give an explanation.

2. Investigate whether the wine is really produced by our factory. If so, compensate Mr. Wang for related losses and strengthen the management of future production. If it is an individual case, strengthen quality inspection in the future. If it is a common phenomenon, take back the products that have entered the circulation link and re-evaluate and check the production process until this problem is solved. If not, give jack bauer hotline and Mr. Wang a convincing explanation.

Thank Mr. Wang and jack bauer hotline for their concern about the quality of our products, regardless of the result.

4. If Mr. Wang and jack bauer hotline are malicious, take the initiative to contact more influential media to clarify the facts.

5. Take this event as an opportunity to form a case analysis report, evaluate its impact on production and operation and social reputation, and strengthen public relations awareness education for all employees of the enterprise.

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