Brief introduction of college
Professional introduction
Professionals in international economy and trade
Accounting professionals
International accounting direction
Direction of financial management
Electronic commerce major
Network marketing direction
Logistics management direction
law major
Lawyer's practice direction
Direction of international economic law
Direction of civil and commercial law
Direction of administrative law
English major
Direction of international business English
Direction of foreign-related translation
Japanese major
International economy and trade direction
Art Design Major
Process design direction
Decorative design direction
Direction of environmental art design
Computer science and technology
Network engineering direction
Software engineering direction
Information management and information system
Information management and information system direction
Direction of government information management
Tourism management major
Direction of tourism management
Hotel management direction
Brief introduction of college
Zengcheng College of South China Normal University is a independent undergraduate course college of South China Normal University approved by the Ministry of Education. Since the establishment of 1998, the college has made full use of the rich teaching resources of South China Normal University and the financial advantages of Guangzhou Kangda Industrial Technology Industry Co., Ltd., and gradually developed into a large-scale independent college at the undergraduate level. The college has 8 years of history and 4 years of undergraduate experience.
The college is located in Luogang District, Guangzhou, with a quiet environment, which complements the rich learning atmosphere in the college. Campus telecommunications, postal services, shopping malls, bank ATMs and other living facilities are perfect. Each room in the student apartment is equipped with a separate bathroom, lockers, fans, telephones and network cables. There are many buses at the entrance of the college, and the transportation is convenient. The college has well-equipped teaching facilities, including track and field, basketball court, swimming pool and other sports venues, 30 multimedia classrooms and more than 500-seat 10 language laboratories, which meet the daily teaching requirements. According to the teaching requirements of various majors, the college has also built a number of professional laboratories and training bases for experimental teaching in the whole hospital. There are many kinds of books in the library, and the newly-built15000m2 library will be completed in August 2006.
"The phoenix tree attracts the phoenix, and the sea is full of rivers." Through various measures such as introduction and training, the college has formed a sufficient number of teachers with high quality, including many professors and scholars with high academic attainments and rich teaching experience from well-known universities in China.
"Cultivating advanced applied talents with certain theoretical knowledge" is the talent training goal of the college. The college attaches great importance to the cultivation of students' skills. According to the market demand and employment orientation, each major has determined the technical skills that graduates must master in the training plan. The development of the college aims at the discipline of information technology, and the specialty setting is in line with the market. A number of information technology and software technology majors have been set up, and information technology disciplines will be gradually built and focused on development, making it a leader in driving the development of hospitals. At the same time, make full use of the advantages of teaching resources of information technology, and pay attention to cultivating the computer operation ability of students of other majors and the application ability of commonly used software in this major. This mode of "combining computer ability with professional and technical background" makes the talents we train meet the market demand for modern technical and skilled talents. Guangzhou Luogang District has gathered the first batch of national economic functional zones such as Guangzhou Economic Development Zone, Guangzhou High-tech Industrial Development Zone, Guangzhou Export Processing Zone and Guangzhou Bonded Zone. There are 9 1 Fortune 500 enterprises, 800 foreign-funded enterprises above designated size, 200 high-tech enterprises and more than 20 scientific research institutions in the jurisdiction, which provide superior conditions for talent training and employment in our college.
In the course of running a school for 8 years, the college has made gratifying achievements in education, and all comparable teaching indicators have achieved excellent results. In the provincial computer application examination and the national college English application examination over the years, the average passing rate of students in our college exceeded the provincial average; In 2004, our college organized all second-year English majors to take CET-4 for the first time, and the passing rate reached 9 1%, which was 28 percentage points higher than the national average. Because the college regards improving teaching quality as the starting point and destination of all its work and attaches importance to the cultivation of students' ability, its graduates are generally welcomed by employers. The employment rate of all previous graduates is above 90%, and the employment rate of graduates in 2005 was 95.2%. In 2004, the Ministry of Education sent a group of experts to inspect the teaching conditions and quality of our college, and found that our college had clear school-running ideas, accurate training objectives and guaranteed teaching quality.
This year, the college has undergraduate majors 10, including law, English, Japanese, tourism management, computer science and technology, information management and information system, accounting, e-commerce, international economy and trade, art design, etc., which are open to candidates who take the general college entrance examination in Guangdong Province and some domestic provinces and cities. All majors are non-normal majors with a four-year academic system. Students graduated with qualified results and were awarded the graduation certificate of Zengcheng College of South China Normal University; In accordance with the "Regulations on the Granting of Bachelor's Degree in South China Normal University", a bachelor's degree certificate will be issued by South China Normal University.
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Professional profile
Professionals in international economy and trade
Cultivate senior application-oriented professionals who master basic economic and trade theories, policies and regulations, have the ability of foreign trade business operation and international market research and development, have accurate English expression and communication, trade writing and business handling, and can engage in foreign-related economic operation, management and research.
Accounting professionals
International accounting direction
It is required to master basic accounting theory and professional knowledge, not only domestic accounting business, but also international accounting standards and practices, and master accounting skills of foreign-related enterprises.
Direction of financial management
It is required to master the basic theories and professional knowledge of finance, accounting, business administration, etc., and be able to organize financial work such as fund raising, fund operation and fund allocation of various economic entities to make short-term business decisions.
Electronic commerce major
Network marketing direction
It is required to master the basic skills and methods of online marketing, be familiar with the basic principles, operation and management of e-commerce, have the ability to build, maintain and update dynamic websites of enterprises, and be able to plan and implement modern online marketing schemes of enterprises.
Logistics management direction
It is required to master the basic theory of modern logistics management, be familiar with the basic principles of e-commerce and the basic process of modern logistics operation, have the ability to investigate and study logistics projects, and be able to plan and implement modern logistics management schemes of enterprises.
law major
Lawyer's practice direction
Cultivate senior practical lawyers with strong judicial practice ability. Can be engaged in judicial organs at all levels, government departments, people's congresses, law firms, legal advisory services, corporate legal advisers and other work.
Direction of international economic law
Cultivate senior practical legal talents with the ability to deal with international economic and legal affairs. Can be engaged in the judicial system and other state organs, foreign-related and domestic enterprises and institutions, banks and other financial institutions and practicing lawyers.
Direction of civil and commercial law
Cultivate senior applied legal talents with strong theoretical knowledge and practical ability of law specialty. Can be engaged in government agencies, people's congresses, judicial organs, enterprises and institutions, law firms, legal advisory services and other work.
Direction of administrative law
Cultivate senior practical legal talents with strong legal professional knowledge and practical ability. Can be engaged in politics and law and government departments, people's congresses, judicial organs at all levels, notary law firms and other work.
English major
Direction of international business English
It mainly trains practical senior professionals who have certain listening, speaking, reading, writing and translation abilities and master certain business theories and basic skills in business work. To enable students to master solid professional knowledge, it is suitable for foreign-funded enterprises, government agencies, foreign affairs, economic and trade departments, enterprises and institutions engaged in business, translation of foreign trade, enterprise management, secretarial work and primary and secondary school teachers.
Direction of foreign-related translation
It mainly trains practical senior professionals with solid English language foundation, proficient language communication and application ability, and proficient in English-Chinese translation theory and skills. After graduation, I can be engaged in the translation of foreign economic work such as general foreign affairs, foreign trade, foreign economics and travel guides abroad. After graduation, students can be competent in foreign translation such as general foreign affairs, foreign economy and foreign trade.
Japanese major
International economy and trade direction
Mainly cultivate compound talents who have a solid Japanese language foundation, can use Japanese as a communication and working language, master the basic knowledge and practical skills of Japanese-related business and international trade, and have advantages and competitiveness in the job market. After graduation, students can engage in foreign-related and economic and trade work in foreign exchange and economic and trade units such as domestic and foreign-funded enterprises and government agencies.
Art Design Major
Process design direction
Mainly cultivate industrial plastic arts design talents under the conditions of market economy.
Decorative design direction
Cultivate advanced practical artistic decoration and design talents who master the basic theoretical knowledge and skills required by modern graphic design specialty, advertising design and related graphic design skills, computer design means, modern aesthetic ability and artistic accomplishment, and modern design concepts.
Direction of environmental art design
Cultivate professional design talents with profound artistic accomplishment and strong design practice ability. Graduates of this major are qualified for teaching and scientific research in indoor and outdoor decoration design, landscape design, environmental community planning and design, scenic spot design and environmental art design.
Computer science and technology
Network engineering direction
Cultivate high-level applied engineering and technical personnel with comprehensive knowledge and skills who have obtained basic training for engineers in computer hardware, software, communications and other fields. Students mainly master: the basic theory of computer, the basic methods and technologies of computer software and hardware development, computer network and related theories and technologies of information transmission and information processing.
Software engineering direction
Train students to master the basic theory, knowledge and skills of computer software systematically, and obtain basic training in software development and design methods. Students mainly master: the basic theory of computer and the basic methods and skills of software development, design and programming.
Information management and information system
Information management and information system direction
Cultivate high-level applied engineering design talents in the planning, analysis and design of computer application and management information system. Students mainly master computer application technology, the basic theory of information system, and the basic methods and skills of analysis and construction of management information system.
Direction of government information management
This major trains practical talents with modern management theory foundation, knowledge of information management and computer science and technology, computer application technology and information system analysis and design methods, and can engage in information management, information system design and maintenance, network management and other work in departments at all levels, industrial and commercial enterprises, financial institutions and scientific research units.
Tourism management major
Direction of tourism management
According to the needs of tourism development, students are trained to systematically master the basic theory of enterprise management and the knowledge and skills of tourism management, have the operational ability of foreign-related business required by tourism enterprise management, and be able to engage in tourism management in tourism enterprises and institutions such as tourism bureaus, travel agencies, hotels and tourist attractions. At the same time, combined with the study of the course, students are arranged to go to tourist attractions, tourist hotels and travel agencies for professional investigation and professional internship activities, so as to cultivate their professional practice ability and innovation ability.
Hotel management direction
This major meets the needs and expectations of hotels at home and abroad for middle and senior management talents. Cultivate senior practical talents with good professional ethics and service consciousness, master the basic theory and professional skills of hotel service and management, have strong organizational management ability and innovative spirit, and can engage in star-rated hotels and related tourism reception management. At the same time, combined with the course study, students are arranged to go to various tourist hotels for professional investigation and internship, so as to cultivate their professional practice ability and innovation ability.