Information consulting is that consulting companies collect, analyze and compare relevant information through legal channels and methods, and provide targeted market information and competitive intelligence to enterprises in the form of market research reports or databases, so that enterprises can understand their own market share, customers' responses and requirements, the development trend of products or services and other information. At present, some professional consulting companies have been able to provide customers with more timely and cheaper services through online real-time sampling and analysis. Enterprises can obtain important information such as the name, performance index, price, development trend, production country, import and export amount of similar products or services around the world at a cost of tens of thousands to hundreds of thousands, which is difficult to do by relying on their own human and material resources.
(2) Management consulting
Management consulting is enterprise diagnosis, and its first purpose is to obtain certain qualification diagnosis for the needs of export trade and market competition; The second is to improve management, improve quality and management effect. Specifically, it includes qualification consulting, investment consulting, engineering consulting, technical consulting, financial and legal consulting, marketing consulting, network consulting, human resources consulting, business process and organization setting consulting, business public relations, business services, etc. Consulting companies will provide consulting reports or corresponding services for enterprises according to their specific conditions, relevant macro-environment, international/national standards and practices, various mature technologies and existing cases, using analytical software and adopting scientific analytical methods. Some consulting companies can also provide enterprises with one-stop services from market research to information update, marketing planning, exhibition promotion, agency or consignment, and even export agency.
Information consultation and management consultation belong to one kind of consultation, but information consultation is the basic level, management consultation is the higher level and core level, and the highest level is generally considered as strategic consultation.