New Media Development of Yongkang Daily

The core task of Yongkang Daily at present and in the future is to build a comprehensive portal and accelerate the integration of all media. That is, build and develop regional portals and build a comprehensive platform for three-dimensional communication and Internet operation. The main contents are: "three product lines": traditional paper media, PC (news network, life network) and mobile (Weibo, WeChat, mobile newspaper, APP); "Four functions": mainstream news, professional information, life service and interactive entertainment.

In recent years, Yongkang Daily has initially formed a "trinity" all-media pattern of print media, online media and mobile phone media:

In September 2009, Yongkang News Network was jointly established with the Propaganda Department of the Municipal Party Committee and the News Center * * *, and began to have an online news publishing platform, publishing local news and important news at home and abroad every day, and opening various forums to initially realize interaction with netizens;

20 1 1, Yongkang mobile newspaper and mobile company founded, users 1700 people.

In 20 12, Sina, Tencent official Weibo and official wechat were launched. 5 official Weibo accounts and 2 official WeChat accounts;

Up to now, * * * has 50 LCDs (indoor electronic display screens);

On March 20 14, Yongkang Life Network was officially launched. Yongkang Life Network has registered users of 1.7 million, WeChat fans of 39,600, daily average traffic of about 60,000, daily average posting of community forums of about 1 10,000, and data such as UV and independent IP are constantly rising. Whether it is the number of local users or the influence of news dissemination and service, it has become the first online portal of Yongkang.

2014165438+1October 27th, 8890 convenience service platform was officially opened. 8890 convenience service platform has organized 97 party and government organs, public enterprises and institutions, 186 life service franchisees and 8 social welfare service institutions, including non-emergency complaint hotline 107 and more than 200 life service projects. Up to now, * * * has been consulted, complained and asked for help 107 10 times.