Article 100 of the General Principles of Civil Law of People's Republic of China (PRC) stipulates that citizens have the right to portrait, and their portraits shall not be used for profit without their consent. ? She publishes? Is a self-media author, and the account subject is registered by a limited company. Since the subject is registered by the company, it must be for profit. As far as this article is concerned, it is reasonable and legal for Zhou Dongyu Studio to sue 500,000 yuan.
Even if? She publishes? I've always stressed that the whole article is praising Zhou Dongyu. I don't sell clothes, slimming products and have no commercial use. Take Zhou Dongyu as an example? She publishes? Fans and everyone's role models and idols, but there is no denying it? She publishes? It has always been a business operation model. She published YEATION under her banner and published some articles of stars, which is one of the ways to attract netizens to pay attention to the author from the media and other industries under her banner. This is the fan effect, and it is also a way for the author to commercialize the media.
She publishes? After mediation with Zhou Dongyu Studio, the previously published article about Zhou Dongyu has been deleted, and the current compensation amount has been reduced from 500,000 to120,000. The two sides have reached an agreement. From this incident, we can see that everyone attaches importance to the right to portrait. Since media authors use celebrity pictures again, they must obtain their consent and authorization.