The victim sued Du Haitao because he mentioned it when he recorded an advertisement for Netlibao? Do you make money by investing in NetLibao? Moreover, as a fan of Du Haitao, he trusted the wealth management products he endorsed, and he made a promise in the video, which made investors feel that Netlibao was reliable and trustworthy. The victim, Mr. Mu, also told the reporter that if it weren't for Du Haitao himself, he wouldn't have invested this money at all, so he invested 46,000 yuan in the platform, and the website was closed in June 2065,438+2009, so the amount he invested could not be withdrawn. He believes that Du Haitao has failed to fulfill its obligation of review when promoting the platform, and has not suggested relevant risks, so it should bear corresponding joint and several liabilities. Moreover, there are misleading contents in the slogans of related advertisements, which are suspected of misleading consumers and demanding compensation for their losses of 46,000 yuan.
Not only Mr. Mu, but also many victims like him. Most investors dare to invest their savings with confidence based on their trust in spokespersons. Therefore, after the explosion of the platform, many investors defended their rights on social networks, demanding that Du Haitao stand up and express his position to the victims. Earlier, Du Haitao Studio also issued a statement saying that the advertising company signed a short-term cooperation with its China advertisement and never signed an endorsement contract directly. Before the cooperation, the relevant business qualifications were also reviewed. This statement did not mention his responsibility for this matter, but simply dumped the pot, which made the victim very angry.
Events similar to the explosion of celebrity endorsement of wealth management products emerge one after another, which makes people have to reflect. As an influential public figure, he should fulfill his reasonable duty of censorship and be responsible to the people when he speaks for advertisements, otherwise there will be a crisis of confidence and even damage his image. Therefore, stars should be cautious when receiving advertisements, and don't damage their image for short-term benefits.