Knowledge Tree of Beauty Industry

A friend asked me a question the other day. She just joined a beauty salon for a month, and the boss talked to her. The boss asked her what she had observed in the shop recently. As soon as I heard it, your boss is really amazing. This question can distinguish a person's sense of responsibility, work attitude and work ability. A good answer is of course a plus item, and a bad answer may be more dangerous. I said, actually this question is also very easy to answer. As long as you know something about Ye Mei's knowledge tree structure, you can answer this question logically and clearly, and talk about your feelings after you arrive at the store from several aspects. For example, from the performance, goods, services, customers, goals, organization, marketing and other aspects. In terms of cases actually witnessed, at least 90% of people will be defeated.

She asked me, what is the knowledge tree of beauty industry? In fact, the breadth and depth of your knowledge about the beauty industry are displayed through a tree-structured system image, so that all the knowledge points you know about the beauty industry will be sorted out and hung on the existing knowledge tree. From then on, there will be no fragmented knowledge points in your mind, which will not form a system and will be easily forgotten. When you want to use it, it is difficult to get it from your brain quickly. The main reason is that knowledge points are not classified and put into a large knowledge tree structure. Just like cleaning a room, if you don't tidy it regularly, you can't find something one day, but you suddenly find it in a corner in a few days. At this time, we usually have a lot of feelings. We really can't find it when we want to find it, and we run out when we don't, which is similar.

The cognitive level of a field depends on whether you have formed an efficient and valuable knowledge system in this field. What is an efficient and valuable system? That is, your knowledge tree should be strong and mature enough, and it is best to be fruitful and full of vitality. The trunk, branches, leaves and fruits of your tree are carefully selected, full of vitality and creativity. Clean up the waste, useless and even toxic in time, and don't let them affect the healthy growth of the whole tree.

A person's cognitive ability to an industry depends on how many fruits there are in your knowledge tree, and these fruits are some concepts and knowledge points that we often use in our work. How many clear, accurate and necessary concepts you have mastered in this industry, how high your industry knowledge is. Otherwise, you just muddle along and don't realize that you have been eliminated by the industry or can only do some basic work.

What is Ye Mei's knowledge tree structure? First of all, the backbone is the positioning of this enterprise, which includes two grasping hands: one is the strategic mission, and the other is the corporate culture. The so-called culture is the same values of an enterprise. This is the core of Ye Mei's ecological operation system. So what is a branch? There are nine parts: organization, manpower, marketing, customers, objectives, projects, performance, salary and operation. Each part can be subdivided, for example, there are many branches of customers, such as: customer three points, customer management by stages, new and old customers, customer four plans and so on. Then the customer's three points can be divided into: analysis, classification and distribution. Each part can also be subdivided, such as customer analysis, what is the main analysis? Who will analyze it? Why analyze it? When will it be analyzed? How is the analysis result presented? How to use these analysis results? What analytical tools are used? In this way, your knowledge tree will spread and grow.

When we build the whole knowledge tree structure, we will continue to subdivide it into every practical operation level according to the trunk and branches, and we will have an overall and systematic understanding of this industry. Of course, these knowledge points are in a big tree, and their nutrient circulation and transportation are interlinked, so they don't exist in isolation, but they are intertwined, supported and influenced each other. When these knowledge points do not exist in isolation in your mind, but form a clear, accurate and necessary connection with each other, then you have become an expert in the industry.

Below, I made a mind map with performance, linking everything with performance.