"Innovation" is the theme of this era, and complacency will only be eliminated by the times. We should constantly develop new technologies and new dishes according to the changes in the national catering market and public demand, so as to maintain the vigorous development of our business.
2. Layout problems
Geographical location is an extremely important factor for restaurants. A good address can bring more benefits to the store. It is suggested to choose places with many people, such as schools, railway stations, urban areas, pedestrian streets, food streets or residential areas. The size of the external wall is determined according to the brand requirements and your own situation.
3. Store management
Catering franchisees not only taste good, but also have good hygiene, dining environment and service quality. It's best for the service staff in the franchise stores to wear uniform clothes to bring customers a sense of order. The choice of waiter's clothing should be consistent with that of hot pot restaurant, and the positioning should be accurate. It should not only conform to the decoration style of franchise stores, but also highlight the characteristics of the products sold.
4. Marketing means
We should pursue the strategy of "everything is marketing", use all legal means to promote franchisees online, and at the same time do offline marketing planning for franchisees to become famous quickly. The newly opened shop wants to attract consumers' attention. Early publicity is crucial. With the advent of the Internet age, there are more publicity methods now. Whether it's advertising through online platforms or distributing leaflets by relaxing the line, it's essential.