Publicity refers to the process that the government, enterprises or other institutions transmit and publicize information, policies and opinions to the public through various publicity channels and methods. The main purpose is to improve the public's awareness, trust and satisfaction with the government and enterprises, publicize certain things and matters, let more people know about policies and related information, improve the publicity effect, and thus promote the effective implementation of policies.
Policy consultation and policy propaganda often complement each other in practice, forming a policy propaganda mechanism, strengthening policy implementation and promoting public participation. Policy consultation and publicity help to bridge the information gap between policy and the public, transmit information related to answering policies, and improve public awareness and participation. Therefore, policy consultation and publicity have become an important means of communication between the government and the masses in modern society.