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Solutions of Vehicle Networking System in Different Industries
Professional landing training
Continuous operational guidance
New car networking applications are constantly developing. Bo Communication takes Didi Tiger Super APP as the carrier to seize the only screen on the owner's car, build a bridge for car dealers to communicate with car owners, put information and services on the car, enhance the stickiness of car owners to 4S stores, strengthen the original business of car dealers, and help car dealers to transform into integrated service providers in the whole life cycle of cars.
1. Build a customer relationship management channel for automobile dealers and improve the refined management level of 4S stores.
2. Provide background software for automobile dealer group to control and realize service modularization.
3. Provide services for car owners and continue to operate car owners in combination with their own resources.
4. Integrate other service providers to provide rich services for car owners and increase the profit points of car dealers.
5. It is helpful to realize the centralized operation of the boss of the 4S store group and the boss of the single store operation of the 4S store.
6. Dynamic data analysis helps car dealers understand the real needs of car owners, realize accurate service and meet the precise needs of car owners.
7. Meet the fragmented business needs of car owners in a timely and seamless manner, and improve the satisfaction of car owners.
1, new car sales solution for car dealers
Create differentiated cars and make new cars sell better.
A car that can talk in groups, and a car that can guard against theft.
Strengthen the existing business of automobile dealers-maintenance reminder, owner loss warning, etc.
Help improve the satisfaction of car owners-business cards, service information push, etc.
Start personalization of sound.
Turn on the voice to broadcast the weather forecast, whether it is suitable for car washing and give the car a warm and intimate experience. Cars are no longer cold machines.
Value-added service information push
According to the dynamic data of car owners (at the right time/place), the appropriate value-added services will be pushed to achieve precise marketing.
Auto dealer activities, marketing advertisements, and corporate information are updated to the owner's intelligent driving system.
2. Refined management solutions for automobile dealer groups.
One-click road rescue
When the car breaks down on the way, just send a rescue request with one key, and the customer service staff of the car dealership can immediately know the specific accident address of the owner in the background customer management system. The customer service staff will send the specific location point to the rescue car, and the rescuers can directly navigate to the scene of the accident to quickly implement the rescue, and the owner does not need to wait for a long time.
One-button maintenance appointment
Because of busy work, it is common to forget to do maintenance for your car, or when you finally take some time out, you have to wait in line at the 4S shop. "One-click maintenance appointment" is a maintenance file established by car dealers for car owners, reminding car owners to maintain their cars in time, and car owners can also make a one-click reservation for 4S shops, saving waiting time in line.
The refined management of automobile dealers and the seamless connection with the needs of car owners are the key factors to improve customer satisfaction and cultivate long-term customer loyalty.
4. Owner's solution for sustainable operation of automobile dealer group
Used car interactive platform
Build a set of second-hand car integrity platform that integrates display, after-sales service and car bidding.
Establish a complete and dynamic car file and credit used car evaluation system.
Automobile insurance service platform
The boss of the 4S store sends a warning signal with a location point at one click.
Connect to the background of the 4S store with one click, and the customer service of the 4S store will immediately know the specific location of the owner.
Quickly deploy rescue, and the owner does not have to wait for a long time.
Yanbao marketing platform
New car owners' extended warranty: buy 3G intelligent driving system, send extended warranty products, integrate extended warranty premiums and service fees, and reduce the economic burden of car owners by installment, so that car owners can feel more at ease.
Old car owners' extended warranty marketing: buying extended warranty products and sending them to 3G intelligent driving system will directly stimulate consumers' desire to buy, reduce the cost of extended warranty products for car owners, and save money and preserve value. 1, user ARPU value enhancement scheme
Flexible service platform docking
Guangmeng communication service platform and telecom operator service platform are flexibly connected, and high-end users are introduced to join the telecom operator service platform.
High-flow value-added service
Develop high-traffic value-added services such as online music, online video and online road conditions, attract and lock in high-end online users, and improve the ARPU value of individual users.
2. Cross-platform mobile value-added service solutions
Help telecom operators build a car owner service platform.
Connect the call platform of telecom operators with the communication service platform of Guangmeng, and build a cross-platform car owner service system. Customized driving assistant, one-click navigation, one-click service, always caring for the owner. Insurance companies provide car owners with one-click insurance, quick claim settlement, insurance status inquiry and floating auto insurance business through Guanglian car networking platform.
Establish a mobile social platform for insurance service providers to communicate with car owners to achieve precise marketing.
Provide background software for insurance company management and information service system, and realize the refinement of insurance service.
Timely and seamlessly meet the needs of car owners' fragmented insurance business and improve car owners' satisfaction.
Insurance survey and service process, realize the rapid response mechanism of insurance service.
Dynamic data analysis, realize the innovation of insurance risk control mode, and establish a floating auto insurance mechanism with insurance companies.
Help insurance companies to centrally operate car owners, provide one-on-one service for car owners, and realize continuous operation of car owners.
1. Mobile social scheme between insurance and car owners
Insurance business promotion
Update promotional advertisements to improve the update rate.
Push customized insurance products to existing customers and dig deep into the commercial value of existing customers.
Push insurance product information and promotion information, so that car owners can quickly understand the latest insurance products and activities.
Insurance value-added business interaction
Push appropriate value-added services according to the dynamic data of car owners (hello, you have a lot of long-distance driving, and XX Insurance has launched a worry-free travel card to provide you with comprehensive protection)
Accurate marketing, improve business success rate (hello, XX insurance introduces family insurance, and one policy protects families, and you can enjoy a 10% discount if you buy it immediately)
Customer service/skills
Holiday and owner's birthday information push
Friendly reminder of weather and road conditions to improve customer satisfaction.
Friendly reminder or music push for long driving.
Tips for successful claim settlement (your last accident was caused by driving for two hours in a row, so don't drive tired)
2. Improve the satisfaction of insurance service owners.
One-click insurance service
The owner sends an insurance signal with an anchor point, and the insurance company can quickly deploy the claim settlement work;
It is more convenient for the owner to report the case and enter the background of the insurance company with one click, so that waiting is no longer painful;
Claim progress and claim status query
Visualization of claims process, transparency of service process, and improvement of customer satisfaction;
The owner can click to inquire about the policy details and historical policy information;
The 3G navigation interface shows the progress of claims, so that car owners can know the status of claims at any time and reduce the waiting time for inquiries.
3. Insurance marketing platform solution
Insurance inquiry system (renewal quotation)
Real-time 3G intelligent navigation terminal reported risks and bargains, which directly stimulated consumers' desire to buy.
Analyze the owner's behavior according to the database, conduct accurate marketing and improve the renewal rate.
Insurance Marketing System —— Situational Marketing/Interactive Marketing
Combination of insurance and tourism applications: For example, remote tourist attractions recommend users to buy travel insurance and travel insurance.
Combination of insurance and weather application: for example, recommend users to buy water-related insurance in rainstorm weather.
Combination of insurance and one-button navigation application: Remote navigation recommends users to buy traffic accident insurance.
Push capability of car networking system: marketing promotion, promotional gifts, friendly tips, etc.
Car owners understand information interaction: let car owners understand and obtain insurance benefits and service information, and participate in activities to interact.
Insurance marketing system (one-click renewal)
One-click insurance quotation/renewal quotation, navigation terminal can obtain accurate quotation in real time, which directly stimulates consumers' desire to buy.
Renewal reminder, one-click renewal, let the owner renew the insurance at the terminal with one button, and automatically connect to the insurance telephone sales service center of 4S shop.
One-stop telephone payment renewal is convenient and fast.
4. Insurance refined data analysis solution
Analyze and process the dynamic data of the owner's driving and maintenance habits, and customize accurate tailor-made insurance products for the owner.
Analyze and evaluate the insurance demand of the owner's insurance purchase data.
Massive dynamic data analysis, accurate customization of the owner's unique personalized insurance plan.
Broadcom News integrates traditional radio resources to create a fashionable car radio station, providing accurate road and traffic information broadcast and inquiry, as well as the latest music and food information for the majority of car owners.
1. joint radio station, * * * to create a car radio station exclusively for car owners, and various interesting programs will increase the stickiness of car owners. 2. Relying on the existing radio resources, realize the function of road condition broadcasting system. 3. The screen advertising distribution system of radio service providers will increase advertising revenue. 4. Combined with the massive users of the radio station, the radio station can use the background customer management software to operate the owner by itself.
1. Online interactive solution for car owners (creating exclusive car radio)
Create interactive entertainment programs such as music and food.
Based on location, merchants share music, food, gifts and quizzes, and offer discounts.
2. Road broadcasting system
Real-time traffic information can be queried to help car owners plan the best driving route and enjoy convenient traffic.
Broadcast the latest local real-time traffic reports and traffic news to meet the needs of car owners for localized services.
3. Advertising display system
The advertising time of interactive programs can be pushed based on the location of the owner (for example, a food city newly promotes Longmen flowering series specialties and enjoys a 20% discount immediately). Through cooperation with banks/petroleum/the United States, such as issuing VIP co-branded consumption cards, Guanglianxun provides car owners with promotional information and preferential discounts from local businesses, while service providers gain sticky income by operating car owners.
1. Build a communication platform with car owners and expand the customer base of quality car owners. 2. Combine the service provider's own resources and jointly issue VIP cards to car owners to stimulate more high-quality customer groups to consume. 3. Meet the needs of car owners for fragmented cars and improve their satisfaction with service providers. 4. Putting the bank/oil information into the terminal front desk, whether it is ATM, bank outlets or gas stations, can increase the car owners' experience of the bank.
1, joint VIP card
Jointly release the VIP card of car owners, establish a chain credit card system, make a beauty shop in shop A, and wash the car in shop B, which is convenient for car owners to spend more than one shop.
VIP owners enjoy discounts and promotional information from local businesses and gas stations. Stimulate car owners to increase consumption.
2, the surrounding car life is pushed instantly.
In the process of navigation, preferential information such as surrounding banks, engine oil and beauty care can be pushed immediately.
Meet the fragmented car life needs of the owner (I want to withdraw money, I want to refuel, I want to wash the car ...)