In early autumn in Beijing, Easy Car News gathered representatives from ARCFOX, Huawei and Magna in their res
In early autumn in Beijing, Easy Car News gathered representatives from ARCFOX, Huawei and Magna in their respective fields of new energy, pure electricity, intelligence and high-end manufacturing, and a dialogue around the benchmark of high-end intelligent pure electricity was put on the stage.
Since 20 15, China has become the largest new energy vehicle market in the world. At the same time, with the opening of the wave of automobile modernization, the automobile industry is facing a "once-in-a-century great change".
Blue Valley Magna? Brand-new joint venture model to create a new benchmark for industrial development
In the world automobile industry, Magna is an unavoidable topic. As the world's leading automobile supplier, Magna's four product lines cover body exterior and structure, power and intelligent technology, seat system and vehicle solutions, and supported 67% of the newly listed vehicles in the world from 20 17 to 20 19.
Vehicle engineering R&D and manufacturing are Magna Steyr's specialties. At present, Magna Steyr also provides OEM services for six new BMW 5 Series, BMW Z4, Jaguar I-PACE, Jaguar E-PACE, Toyota GR Supra and Mercedes-Benz G-Class among the four brands of BMW, Daimler, Jaguar Land Rover and Toyota, demonstrating the ability of * * * line to produce different powertrain models. The industry calls Magna "focused on luxury goods production".
"We are a travel technology company. At present, we are the largest supplier of auto parts in North America and the third largest supplier in the world. We have 100 years of experience in vehicle R&D and manufacturing. " Klaus Drobnak, vice president of Magna Steyr Asia, said at the dialogue, "We cooperated with Blue Valley to set up an OEM factory outside Europe for the first time to provide the most advanced electric vehicle products for the China market." The Blue Valley Magna model initiated a new joint venture model in China's post-joint venture era, which was dubbed by the industry as Magna's intention to "make trouble" in the manufacturing field.
Klaus Drobnak, vice president of Magna Steyr Asia, was born and raised in a changing environment. As a new force on the track of new energy vehicles, Blue Valley Magna, which has built a high-end brand ARCFOX, has contributed exclusive solutions to the development of new energy vehicles in China. Liu Yu, general manager of BAIC New Energy, said, "Blue Valley Magna is a brand-new investment company built around the industrial model, which is another major innovation after 1983, the first joint venture in China automobile industry. For this joint venture company, we have focused on our respective advantages and improved the quality of the car. "
According to Liu Yu, general manager of BAIC New Energy, Blue Valley Magna is jointly funded by Magna and Blue Valley according to the share ratio of 49:5 1. Different from the traditional automobile joint venture model, Blue Valley Magna is invested by China in technology and brand, and is responsible for high-end links in the value chain such as marketing. At the same time, by taking advantage of Magna's unique advantages in R&D, verification and manufacturing, the world-class quality of new energy vehicles in China will be realized. Liu Yu said, "Blue Valley Magna should not only build a high-end brand of new energy vehicles, but also build a world-class brand of new energy vehicles".
Standing at a brand-new starting point, Blue Valley Magna's high-end intelligent manufacturing base is about to usher in the mass production of its first product, ARCFOX αT T. It is worth looking forward to that ARCFOX αT, which fully inherits Magna's century-old car-making technology and the intelligent manufacturing experience of more than 3.7 million world luxury cars such as Jaguar and Mercedes-Benz, will also bring world-class manufacturing quality.
ARCFOX brand's first mass-produced high-end intelligent SUV-ARCFOX α T and Huawei layout car intelligence.
In addition to Magna, there is Huawei, the leader of ICT industry. Huawei focuses on ICT technology to help car companies "build" cars and build "good cars". Wang Juan, deputy general manager of BU Marketing and Sales Service Department, Huawei's smart car solution, said: "Realizing software-defined cars is the key to winning the future. Huawei will focus on the basic elements of the digital platform to help car companies realize software-defined cars, * * * create, * * * enjoy and * * * win the digital future of cars. "
Wang Juan, deputy general manager of BU marketing and sales service department, Huawei's smart car solution, can easily see that with the in-depth development of electrification and intelligence, strengthening software capabilities has become the knowledge of car companies. To this end, Liu Yu said, "Blue Valley Magna will pay more attention to software research and development in the process of building products." It is based on this premise that Blue Valley and Huawei, which are highly compatible with Huawei's digital vision, established "1873 Davidson Lab". The two sides focus on the core technology of the new generation of intelligent network connection. In the future, the two sides will also focus on product innovation, business model innovation and industry forward-looking layout to strengthen the core competitiveness of Blue Valley Magna in the field of intelligence.
The ultimate carrier of software is hardware. If software and hardware can't be effectively combined, even high-quality automobile products will become castles in the air. To this end, ARCFOX, together with Magna and Huawei, built the world's first commercial architecture equipped with 5G technology-IMC architecture. IMC architecture with four characteristics of super expansion, super intelligence, super interaction and super evolution will become an important support for ARCFOX brand to lead its peers in the field of smart travel. Liu Yu said, "In order to build the ARCFOX brand, we have also established the" 1800 Volt Innovation Lab "with Contemporary Ampere Technology Co., Ltd. * * to create industry-leading power battery products with high performance and high safety around the pain points of the industry." With the help of two deep partners, Huawei and Contemporary Ampere Technology Co., Ltd., ARCFOX, which is positioned at the high end, has set its sights on the technical commanding heights in the fields of electrification and intelligence.
The world's first commercial IMC architecture equipped with 5G technology is empowered by Magna and Huawei. ARCFOX combines China's digital artificial intelligence technology and Magna luxury car manufacturing technology to create a new benchmark for the quality of high-end intelligent pure electric SUV and bring more intelligent mobile travel life. Chen Yu, general manager of marketing center of ARCFOX Division, revealed that the listing of ARCFOX αT has entered the countdown, and the price and service policy of ARCFOX αT will be announced at this Beijing Auto Show.
Chen Yu, general manager of marketing center of ARCFOX Division, according to the published data, ARCFOX αT has the performance of domestic SUV, holographic cockpit technology, nearly L3 autopilot and other products with 653km long battery life, 4.6s 100 km acceleration and the lowest drag coefficient of 0.27Cd. Whether ARCFOX αT with such bright data can enter the high-end intelligent pure electric SUV market is worth our expectation.