Joggins whole house customization, Margo, Shangpin home delivery, Sophia, Ou Pai, Ai Yige, Schneiman and Gaoyi are all common whole house customization brands in our lives.
The following is the whole house customization mentioned by Baidu Encyclopedia, I hope it will help you!
According to Baidu Encyclopedia, whole house customization is a home customization solution integrating home design, customization, installation and other services. Whole house customization is a consumer-specific home made by home furnishing enterprises on the basis of mass production and according to the design requirements of consumers.
The advantages of whole house customized furniture can meet different individual needs.
In the traditional marketing model, furniture enterprises often follow the trend to develop and produce furniture based on simple market research. However, the furniture produced by this model can not meet the requirements, or the style can not meet personal preferences. Whole house customization subdivides the market into individuals and designs furniture according to individual needs. Consumers are one of the designers of furniture. You can put forward some specific requirements according to your personal hobbies, such as color matching, personalized specifications and so on.
Reduce inventory backlog
Under the traditional marketing mode, furniture enterprises reduce product costs through mass production in order to maximize profits. Once the market encounters a little accident, this kind of mass-produced furniture will inevitably lead to unsalable or overstocked products because of similarity, resulting in a waste of resources. Whole house customization is produced according to consumer orders, and there is almost no inventory, which accelerates the capital turnover.
Reduce marketing costs
In the traditional marketing model, in order to occupy the market, furniture enterprises often promote sales by advertising and building specialty stores, so the cost is high. As long as the quality of furniture is reliable and the price is reasonable, furniture can be sold smoothly. In the whole house customization, manufacturers directly face consumers, reducing sales links and various expenses.
Conducive to accelerating product development
Under the traditional marketing mode, designers of many furniture enterprises are behind closed doors and only develop products according to simple market research. The designed furniture has great limitations and it is difficult to meet the needs of the public. In the whole house customization, designers have many opportunities to communicate with consumers face to face, and it is easy to understand the requirements of consumers, and then develop products close to the needs of consumers.