Online merchant bank is one of the first pilot private banks in China. It was approved to be established at the end of September 20 14. It was established by six shareholders, including Ant Financial, Fosun, Wanxiang, Ningbo Jin Run, Hangzhou Doctor He and Jinzi Ham, with a registered capital of 4 billion yuan. On May 27th, 20 15, the online merchant bank was allowed to open.
At present, the management team of the online merchant bank has all been put in place. According to the approval document of Zhejiang Banking Regulatory Bureau, Jing Xiandong, president of Ant Financial Services, is the chairman of online merchant bank, and Yu Shengfa is the president. The specific business is expected to go online in July.
A large team of loan officers is the basis for traditional banks to carry out their business. According to the financial report published by the bank, the number of employees in several big banks exceeds 654.38+10,000. According to the online merchant bank, as a bank without geographical restrictions, there are currently only 300 employees in the online merchant bank, covering the whole country. From the perspective of personnel composition, two-thirds of the 300 people are data technicians, while the number of loan officers, the most important and largest component of traditional banks, is zero. Correspondingly, the online merchant bank has no physical outlets, no counters, no cash business and only a network system.
However, it is worth noting that at the press conference, the senior management team of the online merchant bank said that since the remote account opening has not yet been approved by the regulatory authorities, the online merchant bank, like Tencent's Weizhong Bank, will not conduct deposit business for the time being and does not involve account opening business. The first batch of merchants tested the internet financial small loan products. For remote account opening, the person in charge said that the face recognition technology and system are mature and can be opened only by supervision. However, there is no timetable for when online account opening can be approved.
Jing Xiandong, chairman of the online merchant bank, said at the opening ceremony that the online merchant bank does not pay attention to the 20% big customers who can bring 80% revenue, but will operate 80% long-tail users based on Wechat business. Although there are no loan officers, online merchant banks predict that the number of loan users may exceed that of large commercial banks in the future.
"Small and micro enterprises, individual consumers and rural users are the three target customer groups of online merchant banks." Yu Shengfa said that as a supplement to existing financial institutions, online merchant banks must understand their real needs in order to explore a new set of operating methods to serve these three types of customers.