How to make organic fertilizer an e-commerce platform?

20 17 has a case. According to an interview with Ding, a small town reporter, after 1995, a young man started his business by e-commerce and sold organic fertilizer, which was the "sales king" of Taobao. Born in 1995, Luo Maoping changed from an ordinary courier to a fertilizer e-commerce company and won business opportunities with good quality. Last year alone, he sold more than 300 tons of chemical fertilizer, with sales reaching 1 10,000 yuan. Luo Maoping of Shi Qiaocun Group 8 in Zhuangyuan Town used to plant some flowers and plants when he was a courier, but after a long time, the nutrition of these flowers and plants could not keep up, so he thought about buying some fertilizers on Taobao. Luo Maoping found that these fertilizers sold online can be seen everywhere in his hometown, and his father has been engaged in the transportation of organic manure (chicken manure) for more than ten years. Have good resources around you and know how to express. Cheap courier is cheaper, and you don't have to worry about raw materials. He can enjoy the cheapest raw material cost. Luo Maoping suddenly had the idea of doing fertilizer e-commerce.

The hardest part is actually in the beginning Luo Maoping quit his job as a courier to start a business and concentrate on selling at home. The online shop has many varieties such as phosphate fertilizer, potash fertilizer, nitrogen fertilizer and organic fertilizer. In order to recommend suitable fertilizers to customers, what Luo Maoping did was to "charge" himself first.

First, learn from experience and know yourself.

Search peers on Taobao, compare fertilizers made by peers, and try to do better than peers. For example, the iron fertilizer of Cycas requires your own understanding.

Second, study hard and make good products.

To attract customers, quality is the key. What kind of organic fertilizer is the main brand must be clear, and then in order to ensure that organic fertilizer can achieve the best nutritional effect, we must find the best production and processing methods, such as letting chicken manure pass through 45 days, screening once, then sending it to the processing plant to process it into semi-finished products, and then taking it home for granulation. Make your own characteristics, others don't, your talent is the key. Of course, we should also remember that it can also reduce production costs and improve economic benefits.

Third, different and unique.

Organic fertilizer is different from dispersed clay, for example, it can be made into granules like chemical fertilizer, which can play a role in slow release. After spreading fertilizer, it will slowly melt through watering to achieve the nutrients needed by plants. Other organic fertilizers can also be changed, not only to look good, but also to be more easily absorbed by plants, mostly for the needs of customers.

Fourth, seize the opportunity to snowball.

No snowflake will fall in the wrong place. Good quality has won a good reputation among customers, and many large companies have begun to pay attention to this small shop. Whether offline or offline, new retail has been opened, as long as communication or transaction through online channels is a type of e-commerce. Constantly improve word of mouth, which requires messages, comments, additional comments, forums, post bars, blogs, Weibo, new media, traditional media, interviews, Tik Tok, Aauto Quicker and other channels to spread. As long as customers are confirmed by quality and service, try to make them repeat customers, maintain them well, and strive to become long-term customers. In such a long time, the snowball will roll bigger and bigger.