In order to promote the development of xx, the development of xx, the development of xx, the development of xx.
I. Guiding ideology (general idea)
Take xx as the key link (19th National Congress), xx as the key link, xx as the key link, xx as the key link, xx as the key link, xx as the key link, xx as the key link, xx as the key link, xx as the key link and xx as the key link.
Second, the organization and leadership (also can be used as an attachment alone, or integrated into the relevant requirements)
In order to ensure the implementation (smooth development) of XXX work, XXX leading group is specially established:
Group length: ××××××
Deputy Chief: xx years × months × days × months × days × months × days × months × days × months × days × months × days × months × days × months × days × months × days × months × days × days × months × days × months × days × months × days × months × days × months × days × months × months × months × days × months × months × days × months × months × months × months ×
Member: × year × month × day × month × day × month × day × month × day × month × day × month × day × month × day × month × month × day × month × month × day × month × month × month × day × month × month × month × day × month × month × month × month × month × month × month × month × month × month × month × month × month × month ×
There is an office, with the director of ××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××××
Three. Main contents (specific tasks)
( 1) ××××
(2) ××××
(3) ××××
Fourth, the time schedule (implementation steps)
(a) the preparation stage (time) ×××
(II) Implementation stage (time) ×××
(III) Inspection and acceptance stage (rectification stage) (time) ××××××
Verb (abbreviation of verb) working method (guarantee measure)
Divided into sections, such as listening, listening to reports, reading, reading materials and checking files.
or
( 1) ××××
(2) ××××
(3) ××××
Work requirements of intransitive verbs
(1) Raise awareness and strengthen leadership. ×××
(2) Carefully organize and pay close attention to implementation. ×××
(3) Strengthen supervision and strict accountability. ×××
××××××× (company name)
* * * * Year * * Month * * Day
Matters needing attention in standardizing scheme writing
I. Insight
As a marketing planner, you must have insight, so that you can find places that others can't reach, and you can better tap the needs of users. Insight can better find the logical point of marketing, connect users and products well, and let users immediately think of products in a certain scene.
Second, strategy.
Only by knowing how to use strategies can we find effective solutions and formulate the most effective strategies to achieve our goals according to the environment and existing resources. This is also the reason why both business and military pay attention to ice method and strategy now.
In order to make a complete and feasible strategy, we need to combine insightful thinking to dig out the deepest needs and achieve the maximum marketing effect under the condition of saving costs.
Third, creativity.
Creative content is always the most attractive, especially in advertisements. And creativity should be combined with strategy in order to come out at a better time and let people think of your advertisement for the first time. A good idea can not only improve the communication effect, but also hit the nail on the head of users.
Fourth, appeal.
When making a planning plan, the ultimate goal is to spread the appeal to users, whether it is the insight, strategy or creative purpose mentioned above, it can better spread the appeal to users. To put it more simply, what is the core idea you want to show users? This is the attraction.