1. Understand the company's corporate culture and brand culture, and analyze the company's customer orientation and market position.
2. Understand the function and object positioning of the design brochure, and analyze the positioning of the design content of the brochure through object positioning.
3, brochure cover design should pay attention to intuitively reflect the relationship between product brand and target, and introduce clearly.
4. The company's brand logo appears in many places, which makes the target audience remember deeply.
5. In brochure design, symbols are used to directly connect the target object with the product.
6. In the brochure design, we should also show the strength of the company through the arrangement of words and pictures. Moreover, the design of the text should be readable, and the text should not lose its most basic information transmission function because of blind pursuit of effect, especially changing the shape and structure of the font.