20 15 Top Ten Events in Shenzhen Property Market: What else besides rising?

Take stock of Shenzhen's top ten real estate events 20 15, and see where Shenzhen's property market was crazy in the past year.

1 and 330 new policies were introduced.

On March 30, the central government issued a big move on real estate policy, that is, policy 1: for households with/kloc-0 housing and outstanding housing loans, the minimum down payment ratio is adjusted to not less than 40%; Policy 2: If housing provident fund loans are used, the minimum down payment is 20%; Families who own a house and have paid off their loans will apply for housing provident fund loans again, with a minimum down payment of 30%. Policy 3: Individuals who sell and buy ordinary commercial houses for more than two years (including two years) are exempt from business tax. After the introduction of the "330" policy, housing prices and transaction volume in Shenzhen rose rapidly.

Comments: As soon as the 330 policy came out, the Shenzhen property market went crazy. The madness of the Shenzhen property market is fueled by policies. The lowering of the threshold and cost of buying a house has stimulated buyers to enter the market, but at the same time it has also raised house prices.

2. The price of second-hand houses.

Since "3? After the "Article 30" New Real Estate Policy, the housing prices in Shenzhen, Guangdong Province and even the whole country skyrocketed, the second-hand housing market was activated, and disputes over anti-price breach of contract continued. There has been an unprecedented large-scale "default" in Shenzhen, and social integrity has been severely tested. It is normal for second-hand housing owners in Shenzhen to counter-price, and the phenomenon of owner's property hoarding occurs from time to time. Some owners signed a contract, received a deposit, but began to counter-price or directly terminate the transaction. The game between buyers and sellers even rose to court. On June 19, the owner of a second-hand house in Shenzhen became the defendant for breach of contract because of anti-price. After the New Deal, the first compulsory transaction case in Shenzhen was opened.

Comments: Integrity should be emphasized. After all, the house can be sold again, but the reputation can't come back. It may be that taking the defendant to court for breach of contract is not worth the loss.

3. Japanese CD

It is not uncommon for Shenzhen property market to sell out immediately, and Japanese CD has also become synonymous with hot sales in the property market. And there are many people at the opening scene. Is the opening scene better than Hong Rongyuan at the concert? The opening of Yicheng Center is even more eye-catching. 165438+1October176,000 people robbed the Shenzhen Bay Gymnasium 1637 suite source, and all the houses were sold out, creating a daily CD.

Comments: The opening scene has reached the scale of the concert. Countless days after the birth of CDs, the property market was crazy and noisy, and people staged one house grabbing war after another at the opening scene.

4. The number of top luxury houses in Shenzhen ranks fourth in China.

According to a survey data, in China, the top luxury houses (with a total price of more than 50 million yuan) are only distributed in nine cities: Beijing, Shanghai, Guangzhou, Shenzhen, Xiamen, Hangzhou, Nanjing, Haikou and Sanya, and Shenzhen ranks fourth. It is reported that after the concentrated outbreak of Shenzhen Dinghao Market in 20 15, 20 16 will become the first year of Shenzhen super mansion. Among them, the supply of 1 0 million luxury houses will reach more than110,000 sets, the supply of 30 million yuan per set of luxury houses will be about 2,000 sets, and the supply of 40 million yuan to 50 million yuan per set of luxury houses will be about 650 sets.

Comments: The luxury houses in Shenzhen are not the most luxurious, only more luxurious. Even just-needed houses are moving closer to the price of luxury houses. At this stage, the price of luxury houses has become just-needed prices.

5, real estate agent war

In the fiery Shenzhen property market, the competition between real estate agents is more intense. Online and offline O2O competitions are non-stop: a real estate is connected to the Internet, and the mobile phone APP "Dingding Renting" is launched, with the slogan "Tenants are free of commission". Another real estate brand-new launched the "good house" O2O platform. After one building entered Shenzhen, it constantly confronted another building, and both sides constantly implemented new strategies in O2O platform, number of stores and talent recruitment.

Comments: There are no eternal enemies and no eternal friends. If you want to win the hearts of buyers, you must first work hard on service. For them, affordable and thoughtful service is the foundation of consumption.

6. Shenzhen tourists flock to Linshen area.

The transportation is convenient, the house price is lower than that in Shenzhen, and the integration of Shenzhen, Dongguan and Huizhou has become the reason why many Shenzhen customers buy houses in Huizhou, Dongguan. The data shows that the proportion of Shenzhen customers buying houses in Linshen District of Dongguan has soared from less than 20% at the beginning of the year to 72%. The proportion of Shenzhen customers in Da Lang and Liaobu is still around 60%, and the turnover rate of Shenzhen customers in Shatian is as high as 75%. 20 15 and 165438+ 10, the overall average price of "Dalinshen District" in Dongguan (Fenggang, Tangxia, Qingxi and other districts 12) is about 1 1005. The average price of "non-large area" is about 89 14 yuan/square meter, only increasing by 1% year-on-year.

Comments: Rich Shenzhen people are willful. If Shenzhen can't afford it, they will go to buy buy, a neighboring area. House prices in Dongguan have also risen because of the arrival of these buyers. Should Dongguan people be happy or depressed?

7. Shenzhen housing prices led the country.

Shenzhen has gone further and further on the road of rising house prices, which has led the national 12 months. This "deed" was also selected as one of the "20 15 Top Ten Real Estate Events in China". At the same time, Shanghai Yiju Real Estate Research Institute pointed out that due to the current downward pressure on the economy, macroeconomic policies and real estate policies will remain loose in 20 16, so Shenzhen housing prices will not plummet for the time being. According to the data of National Land Planning Bureau, the transaction price of first-hand houses in June 5438+ 10 was 2669 1 yuan/square meter. 165438+1the average transaction price of first-hand houses in October was 4476 1 yuan/square meter, a record high.

Comments: The furthest distance in the world is that the wage level can't keep up with the speed of rising house prices, so we can only look at the house and sigh.

8. The land auction market is booming.

In Shenzhen, where land resources are scarce, there are only four residential land auctions this year. On February 6th, the first government-led renovation project of old residential areas in Lu Dancun held a land auction. After 70 rounds of fierce bidding, China Shipping Real Estate won the first residential land in Shenzhen this year with a floor price of 888 million yuan and a saleable area of 22,055 yuan/square meter. On February 22, 65438, Xinda Kunrun Real Estate won a residential land in Pingshan New District for 3.03 billion yuan, equivalent to a floor price of 25,000 yuan/square meter. On February 25th, 65438, two residential plots in Jian 'gangshan, Bao 'an were both won by Fujian Zhongwei Real Estate Development Company, with a total transaction price of 5.7 billion yuan. The floor price of one plot was 79,907 yuan/square meter, making it the king of floor price in China in 20 15 years.

Comments: Only four plots were launched in the whole year, and real estate enterprises spared no expense to buy land. Even foreign developers have begun to look to Shenzhen. The price of each residential land auctioned is higher than the previous one, and the fourth one is the new land king.

9. Battle of Wanbao

The most sensational thing in the capital market this year is that Baoneng increased its shareholding in Vanke. From July of 20 15 to February of 18, "Baoneng Department" has listed Vanke for four times, thus surpassing China Resources and firmly occupying the position of Vanke's largest shareholder. Baoneng became the largest shareholder of Vanke with strong placards, and Vanke publicly stated that it did not welcome "barbarians". The shareholding of Baoneng Department aroused the counterattack of Wang Shi and Vanke management. Vanke and Anbang formed an alliance at the gate, and the "Wanbao dispute" was reversed.

Comments: The Battle of Wanbao was full of ups and downs and fog. Many forces were fighting in the dark, but the result was not known until the last moment.

10, Caesar is resurrected.

At the end of last year 1 1, all five properties sold by Caesars Group in Shenzhen-Caesars Qianhai Plaza, Kaisa City Plaza, Caesars Yuefeng, Caesars Holiday Plaza and Longgang Avenue 1 were locked. According to statistics, in addition to the pre-sale contracts signed and registered houses, there are more than 2,000 suites in these four buildings, including houses 1.930 and shops 267. One year after the incident,165438+1October 6, some houses in Caesar's qianhai plaza project took the lead in lifting the judicial seal. 65438+February 2 1, all unsold houses in Shenzhen Kaisa City Plaza have been seized by the judiciary, most of which have become "auction houses for sale", and only more than 200 suites are in a "locked" state.

Comments: From locking to resurrection, Caesar's master was thrilling, but it was always a false alarm. Although the house price has gone up for a round, fortunately Caesar sold it at the original price, which can be regarded as compensation for waiting for one year.

(The above answers were published on 20 16-0 1-05. Please refer to the actual situation for the current purchase policy. )

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