① Employment process
(2) The specific work involved.
③ Experience and lessons from work.
④ Personality, interests and hobbies
2. Specific work.
① Deep distribution: the core idea; Key points of management (process, specification and assessment);
② High-end catering market operation: dealer management (power and money); Visiting norms; Promotion management; Hotel public relations focus
③ Classification management of FMCG terminals: KA, GT, SS, others; ; How do they operate?
3. Gains and losses at work
(1) Accumulate experience and lessons. From marketing knowledge to fast-moving consumer goods industry sales
② The key to sales: thinking, communication and execution.
Practice has proved that some previous practices are wrong. For example, the assessment is not strict, because there is no standardized system and it is not clear.
4. What would you do if you were asked to manage a specific market?
① Have a clear understanding of the market and products.
② Grasp the available resources (distribution, terminals, personnel and relationships).
③ Formulate reasonable market operation methods for different terminals.
(4) Standardize the system, supervise in time and conduct strict examination.
⑤ Keep abreast of market information.
⑥ Put forward a targeted market operation plan and put it in place.
5. What do you need to ask about the company?
(1) to what extent is the current market running? (Mode of operation, sales volume)
Of course, we should get everything ready before graduating from college, so that our academic achievements can be transformed into work. When we are fully prepared, how should we deal with the interview? When the resume is delivered. The success or failure of the interview does not depend entirely on the performance on the spot. Whether the preliminary preparation is sufficient and targeted is the key to ensure the success of the interview!
Then what should I prepare?
First, prepare to answer. Generally speaking, your initial test is conducted by the human resources department. They will ask some standard questions about your education level, personality, ability and values to help them decide whether to recommend to your future supervisor. So, you might as well ask yourself and answer some required questions in front of the mirror. For example: briefly introduce your experience; Make a brief evaluation of yourself; What are you most proud of? What do you think is your greatest weakness? Why do you think you are suitable for this position and so on.
When preparing questions, remember never to make a long speech and grasp what the interviewer is interested in. This is whether your background is suitable for this job. So when preparing these answers, grasp their job descriptions and corporate culture. Usually, you should accumulate your own successful case base for use in the interview. You don't need to avoid your own shortcomings, but let them see your progress, which will not have a negative impact on the completion of the work.
Second, question preparation. This is also very important, because not only the company chooses you unilaterally, but you are also choosing a qualified company. Therefore, for the company's development trend, market development, why do you want to recruit this position, the company's employment standards, management style and other actual situations that you think have an impact on your development, you may wish to ask and help you make a judgment.
Third, make clear the traffic route. This is a problem that many people will ignore. They often look at the map casually, get a general idea of the route, and then rush on the road during the interview. However, this often leads to wrong prediction, which leads to being late. Being late for an interview is a very impolite thing, which will leave a bad impression on the recruiting unit and disrupt their original recruitment arrangements.
Fourth, clothing preparation. Whether it is new clothes or old clothes, it is best to dress up at home a few days in advance and look at the effect in the mirror first. In case of size or other problems, you can still have time to make adjustments to prevent problems from being found on the day of the interview, which will affect your mood and interview effect.
It is a necessary and effective means to obtain useful information by investigating candidates and positions before the interview.
If you don't know the applicant and the position you are applying for, you will be helpless at the center of the interview process. There is an important evaluation factor in interview, that is, job hunting motivation. Examiners often ask such questions: Do you know our unit? Why did you come to apply? Do you know the position you are applying for? Why did you apply for this position? If you are hired, how will you work? For such a question, the answer is not just a technical question, and there has never been any standard answer. If you haven't done any research, your answer is probably irrelevant. You may think your answer is appropriate and clever, but in fact you have made a big taboo. If the position you are applying for requires doing things according to the rules, but you talk about reform, innovation and forge ahead, the result can be imagined. During the interview, the answer to every question should be based. From the objective reality, this objective reality refers to the facts of the applicant and the position you are applying for. Without this, your answer will lose its foundation and your success will lose its guarantee.
Investigating the units and positions that you want to apply for will reduce the blindness of applying, thus reducing the psychological contrast that may occur after being hired, and it is also conducive to the smooth development of future work and the design and development of career. Job-hunting motivation is not only a problem that examiners must care about, but also a problem that job seekers must care about. Job seekers must have a clear understanding of their job hunting motives, and this clear understanding must be based on reliable information, so you must know as much as possible about candidates and positions. Many people who apply for civil servants are disappointed after impulsive employment, and often complain about low pay, few development opportunities, boring and monotonous work, and difficult interpersonal coordination. If these problems are investigated and studied in advance, they can generally be found. If you stick to your choice after understanding the actual problems, you will not have a huge psychological gap in the future, so as to face the reality faster, adapt to the environment of the unit and take effective countermeasures.
To be responsible for one's future and destiny, one must attach great importance to career choice, unit choice, post choice and other issues, so that your choice has a scientific and reliable basis. However, what should your choice depend on? What kind of information do you need? First of all, you should investigate and study the current employment situation, national and regional employment policies, and grasp your real situation from a macro perspective. Secondly, understand the social status and professional prestige of the career you may be engaged in. Third, understand the salary, benefits and future development opportunities of your possible occupation. Fourth, understand the social status, treatment level and development prospect of the unit you may apply for. The four research contents listed above are all considered from a macro perspective to ensure that you can reduce or prevent mistakes in your choices in a big way.
Although investigation is necessary, due to the limitation of time and financial resources, it is difficult for candidates to obtain enough information. This cannot be a reason to give up investigation and research. Candidates should make full use of existing resources and conditions to obtain useful information as much as possible, because information is better than no information, and more information is better than less information. Therefore, I can understand the country's economic and political situation, employment situation and policies by reading various newspapers and magazines, news reports and investigation reports. , which has reference value for occupational prestige survey and industry comparison survey; You can check the internal newspapers, documents, rules and regulations of the company you are applying for, which is a practical source of information. When consulting related literature, we should be an active thinker and try our best to extract real and useful information from vast and complicated information.