How to manage large foreign trade customers

With the increasing market competition, the traditional sales management model is no longer applicable. Compared with the traditional sales management concept, CRM customer management system has great advantages in work efficiency and marketing. CRM customer relationship management system can take customers as the center, completely record the whole process of customer life cycle, and help enterprise sales staff to better manage customer relationship. But in addition to managing customer relationship, it can also help you manage the sales process, help enterprises make sales plans, better plan market activities, master customer information, improve customer satisfaction, and finally achieve the goal of successfully selling products.

Many enterprises are troubled by sales management, such as customer-centered, lack of interactivity, too long sales cycle, inability to build trust and unified sales management, which leads to multiple salespeople * * * following a customer or salespeople stealing customer resources. This is difficult to achieve in traditional sales management.

So, how does CRM system solve the problem of sales management? Below, the specific problems of Rushcrm sales management system are analyzed and solved.

(A), the interaction between sales staff and customers

According to the traditional sales management in the past, the sales model has a long periodicity, which leads to forgetting the needs of customers. CRM system can set the working goal of sales staff, determine the priority and plan what to do every day. Pick out customers who are most likely to pay or have hope in the near future, especially greetings on birthdays or anniversaries. Record every sales tracking, including the commitment to customers, the time of return visit, and customer feedback. According to each tracking situation, the time and goal of the next tracking are directly determined, which greatly speeds up the relationship between sales staff and customers.

(2) Sales staff leave their jobs and take away customers.

As a business manager, the biggest headache is that most of the customer information is in the hands of sales staff. For example, when salesperson A leaves his job, he brings customer resources to a rival company, causing great losses to the interests of the original company. It is very important to establish the relationship between enterprises and customers, but the relationship between customers is generally based on a salesperson, so once a salesperson leaves his job, he will take away the customer resources. Use CRM sales management system to record customer information, track, serve and maintain customer statistical records on the system, ensure that customer resources are in the hands of enterprises, and will not cause sales staff to leave their jobs and customer resources to drain, thus greatly reducing the loss of enterprise interests.

(c) Sales personnel follow up customers repeatedly.

What many salespeople hate most is to work hard to follow up a customer, and then find that another salesperson of the same company is also following up, and the quotation is lower. For customers, a company has two salespeople to follow me up, and the quotation is not uniform. Customers will doubt whether the internal management of the enterprise will be chaotic, which will have a certain impact on the corporate image. Rushcrm sales management system has an intelligent anti-collision mechanism. For example, salesperson A and salesperson B enter the information of the same customer in different time periods, so when entering a customer information in Rushcrm sales management system, if the customer information is duplicated with the recorded customer information, such as the customer name or information, the customer will be reminded that the information is duplicated and cannot be entered. It not only reduces the sales cost of enterprises, but also improves the sales efficiency of salespeople.

Rushcrm sales management system can help enterprises organize resources effectively, increase the interaction between enterprises and customers, and improve the economic interests of enterprises.