People's Republic of China (PRC) Occupational Classification Ceremony officially released on 20 15 listed "medical representative" as a new occupation, and defined it as "a professional engaged in medical information transmission, communication and feedback on behalf of pharmaceutical production enterprises".
For the tasks of medical representatives, the ceremony stipulates: first, formulate plans and programs for the promotion of medical products; The second is to transmit information about medical products to medical staff; The third is to assist medical staff in rational drug use; The fourth is to collect and feedback the clinical medication. This is also the first time that controversial medical representatives have been identified in the National Occupational Classification.
Extended data:
According to the statistics published by the industry media, the number of domestic medical representatives has reached 3-4 million. According to senior industry insiders, the initial threshold of medical representatives is relatively high, mainly serving foreign-funded pharmaceutical companies, requiring medical or pharmaceutical professional background.
However, due to the lack of industry guidance and norms, there is even no entry threshold, especially the medical representatives of some domestic pharmaceutical companies have quickly become "sales", and the practice of doing odd jobs and giving gifts to doctors has emerged one after another.
Some medical representatives have done all the work of buying food for doctors and cleaning up children in order to promote their own medicines. After the State Council's "Several Opinions on Further Reforming and Perfecting the Policy of Drug Production, Circulation and Use" was released, some industry observers pointed out that the pharmaceutical representative industry will usher in a large-scale "resignation tide".
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