1 process 1 of opening a nail shop: market positioning? Before opening a nail shop, we must first make an accurate positioning of the nail shop, and then we must first conduct market research to understand the consumption characteristics, consumption ability, consumption psychology and consumption habits of consumers in this area, and make targeted preparations. ?
2 Opening a nail salon Process 2: Site selection and decoration? After positioning your own nail salon, you should start choosing a location. Remote location will affect your passenger flow. According to the current consumption habits of the nail market, you will generally choose high-end department stores, pedestrian streets, high-end office buildings or high-end residential areas. Decoration style should be determined according to your own positioning, remember not to be too sloppy, have a sense of fashion and reflect your own characteristics.
3 Open a nail salon Process 3: Product preparation? If you want to open a professional nail salon, your nail products, tools and equipment must be strictly controlled, and it is best to be in line with international standards. The quality of nail products, tools and equipment can, to some extent, determine how many long-term and stable customers you have.
4 Open a nail salon process 4: Nail recruitment? After doing the above work, we should start recruiting manicurists to prepare for opening a nail salon. It's best to recruit some experienced manicurists and then test their technical level. Only by passing the technical test can you stabilize the operation of your nail salon. Next, we should train them in hospitality etiquette. Do the above four points, and your nail salon can start business. You can do some promotional activities before opening to help your nail salon regain its popularity. Pay attention to the operation and management of nail shops after opening. If you don't have this knowledge, you should study more and let your nail shop develop steadily. ?