Cross-border e-commerce majors mainly study cross-border store registration operation, cross-border logistics and overseas warehouse operation, overseas market research operation, cross-border commodity selection and information operation, cross-border commodity pricing, publishing and distribution operation, cross-border store optimization and promotion operation, order processing, delivery, inspection and customs declaration operation, collection, after-sales service and customer maintenance operation, emphasizing all-round cultivation of cross-border e-commerce operation ability.
Cross-border electronic commerce major is a new interdisciplinary subject integrating computer science, marketing, international trade, psychology, foreign languages, management, economics, law and modern logistics. Cultivate innovative compound e-commerce senior professionals who master basic theories and knowledge such as computer information technology, e-commerce, marketing, international trade, management, network marketing, foreign languages, law and modern logistics, have the ability to conduct business activities by using the network, and use computer information technology and modern logistics means to improve enterprise management methods and improve enterprise management level.
Second, the direction of professional employment in cross-border electronic commerce
Mainly for cross-border electronic commerce application enterprises, engaged in cross-border electronic commerce platform operation, visual design, cross-border electronic commerce network marketing and event planning, cross-border electronic commerce customer service, international logistics and supply chain management, international marketing, etc.
Third, what is the employment prospect of cross-border e-commerce
In recent years, with the implementation of the "One Belt, One Road" national strategy, the orderly and free flow of economic factors, the efficient allocation of resources and the high degree of market integration, cross-border electronic commerce has a strong development momentum and has become an important force to promote the development of foreign trade industry.
On the other hand, with the rapid development of China's economy, people's consumption power is constantly upgrading, and people's requirements for product quality and variety are also improving. The diversified and high-quality cross-border goods brought by cross-border e-commerce have well met the needs of domestic consumption upgrading and are favored by consumers.
Affected by this, the scale of cross-border e-commerce transactions in China is growing rapidly year by year. According to the data of Ai Media Consulting, it is estimated that the scale of cross-border e-commerce transactions will increase to 10.8 trillion yuan in 2065 and 438+09, and even reach 12.7 trillion yuan in 2020. Behind the vigorous development, there is a hidden problem of insufficient supply of cross-border e-commerce talents. The demand for cross-border e-commerce talents in China is far greater than the number of talents trained every year. The lack of talents in the industry has become an important factor hindering the development of the industry.
In view of this, the Ministry of Education has decided to make cross-border electronic commerce one of the supplementary majors in 20 19 years, and it will be implemented from 2020, according to the Measures for the Administration of Specialty Setting of Higher Vocational Education (College) in Ordinary Colleges and Universities, and on the basis of supplementary professional suggestions submitted by relevant industries and schools.
The purpose of setting up cross-border electronic commerce as an additional major is to improve the basic quality and level of employees through professional vocational training and skill education, give full play to the advantages of vocational education, and provide talent support for the rapid development of the industry. In the process of talent training, students not only need to master the theoretical knowledge of related majors in cross-border electronic commerce, but also involve the professional knowledge of cross-border electronic commerce network marketing, cross-border electronic commerce platform operation, event planning, visual design, cross-border electronic commerce customer service and so on. Put the knowledge gained from learning into practice and turn it into skills, so that students can move forward in the direction of high-quality technical and skilled talents.
What are the employment prospects of cross-border e-commerce after graduation? Taking the cross-border e-commerce posts in Guangzhou as an example, according to the data collected from about 4,000 samples, the average salary of cross-border e-commerce operation with 1 to 3 years' experience can reach 72 10 yuan per month. In the future, if you continue to hone your job, increase your operational experience, and effectively improve your comprehensive ability, and then be promoted to be the director and director of cross-border e-commerce operations, then your salary can be further improved.
As the saying goes, men are afraid of going into the wrong business, and women are afraid of marrying the wrong husband. The choice of industry will have a great impact on your life. You may not be the best to enter the cross-border e-commerce industry with great prospects in the future, but you can get more development opportunities than other industries. With the development of the industry, we will grow together and enjoy the dividend of the industry development, and the ceiling of the workplace will be relatively high in the future.