Operating characteristics of Beijing Ruyi Xinxin Culture Development Co., Ltd.

Ruxin Xinxin is a book company that doesn't believe in famous artists and pays attention to excavating and cultivating potential new people. It is also a book company that does not do scale effect and pays attention to the pursuit of best-selling items! Different from other large companies, RuYixin focuses on the large-scale production of books and codes, and it is also different from other nanny companies. Instead, it focuses on monthly re-execution (only 3-5 varieties are published every month, and dozens or even hundreds of other publishing houses), and it is a good company that pays attention to the cultivation of new people (for the author, the sales data is honest and transparent, and the key training and marketing is the key point of cooperation, which is also the fundamental reason why many authors choose to cooperate with RuYixin). It is also a professional company that deeply guides and participates in the creative direction of genre novels (providing successful experience and direction information from the market and never interfering with the author's writing). It is a forced company that follows the laws of creation and market and is willing to help the author succeed behind the scenes! The accuracy of topic selection has become a model in the industry. From topic selection (focusing on hot topics and stamina) to topic selection and project establishment, the team of Confucianism and Yixin has a sensitive response to topic selection: firm, accurate and fast mode of topic selection and project establishment, efficient and overspeed author feedback mechanism, and strict process of topic selection and demonstration: from preliminary examination to review and final review; From the conceptual power of topic selection packaging to the promotion power, we all know the way of marketing. Whether it's hurting youth, loving sweet pets, or masterpieces of genre themes, we will accurately refine the selling points and pass them on to readers!

Ruxin became the first well-known brand company in China publishing industry to open the book, film and television linkage mode and achieved great success.

1) Youth (novel+movie), original, let me show you, in a hurry that year, late autumn (opening the linkage mode of cooperation with cinema), painted skin 2, melting pot, Sherlock (official authorization), the girl we chased together in those years (film creation book), Sunshine Sisters Amoy, melting pot, the wind blowing in that winter (super popular Korean drama) House of Cards (original novels of popular American TV series), etc., the market responded to this kind of products, focusing on film and television hotspots and resource interaction. The film and television star book product line became one of the company's main product lines, among which many varieties of this kind of products set an unprecedented sales record of 50,000 copies, 6.5438+10,000 copies and more than 200,000 copies respectively!

2) Pay attention to the double effects of books and movies, not only develop and represent the copyright of books and movies, but also pay attention to the excellent movies and movies with Ruyi Film Company (Ji Xiaolan with an iron mouth and copper teeth, etc.), so as to create super popular movies and movies and jointly create star authors of books and movies! Really realize the mutually beneficial interaction between books and film and television resources!