1, product positioning is different: Liaoyuan Hongzhen mainly produces high-end furniture, home accessories and other products, and Qizhen mainly produces mid-range furniture, home accessories and other products.
2. Different brand styles: Liaoyuan Hongzhen's brand style is luxurious and noble, focusing on quality and design sense; Qizhen's brand style is simple and practical, focusing on comfort and practicality.
3. Different market positioning: Liaoyuan Hongzhen mainly faces high-end consumers with higher prices; And exotic treasures are mainly aimed at mid-range consumers with lower prices.