The principle of customer first in market research

The principle of customer first in market research refers to the existence and growth of enterprises because of customers, so we should firmly establish the value concept of serving customers and take customers as the foundation.

"Customer first" is the development concept for enterprises to survive, because only by gaining the recognition of users can enterprises have the value of development, and only by putting the value of users first can enterprises truly win the hearts of the people, which is also the source and motivation for brands to maintain long-term vitality.