The following is an interview with Yang Haoyong, CEO of I-US stock market:
1. US stocks: How about recent visits, user scale and revenue growth? How to further drive the growth of users and visits?
Yang Haoyong: In terms of traffic, in 20 13 years, the market share of Jiji.com continued to grow, while our competitors were rapidly declining.
This shows that the leading growth rate of the Expo is not only reflected in recruitment, but also in real estate, services, used cars and other fields.
In terms of sales, the growth rate of Jiji.com in the past 10 month is nearly twice as high as that of 58 cities.
In the future, more innovative products will be put into trade fairs to serve users and customers.
1. US stocks: What is the overlapping ratio of users in Jiji.com and 58 cities?
Yang Haoyong: About 30% of the respondents came from two companies.
1. US stocks: What do you think of the future competitive situation of classified information industry?
Yang Haoyong: The competition in classified information market is no longer at the capital level. After completing the financing of 90 million US dollars, the fair has achieved scale profit, and there is no capital demand at present.
We have discussed that since the two companies will not compete on the capital level, it is better not to go public at this time, and we will be more flexible.
Canton Fair will continue to increase investment in recruitment business and occupy a completely solid leading position in this market.
I U.S. stocks: Why are you willing to dig deep in the field of grassroots recruitment? What are the characteristics of the recruitment market? How to judge the value and market space of this field?
Yang Haoyong: Urbanization in China has promoted the development of grass-roots recruitment, and the coverage and benefits of this market are enormous.
Job fairs are the first in the field of grass-roots recruitment, and the choice of job fairs is to be the first rather than the fifth second.
In the past six months, the growth rate of wireless recruitment at the grassroots level has exceeded three times that of PC.
1. US stocks: What are the particularities of Jiji.com's products and services in the recruitment field?
Yang Haoyong: First, from the positioning point of view, Jiji.com's recruitment focuses on new blue-collar workers. According to the characteristics of this group, Jiji.com constantly optimizes its products and services, and publishes an industry report focusing on the salary and survival pressure of new blue-collar workers every year to provide diversified value services for new blue-collar workers. At present, Gigi. Com has become the first influential brand in new blue-collar recruitment.
Second, in terms of products and services, the market meets the needs of small business customers through self-help products. This targeted promotion is cost-effective and easy to operate, similar to vending machines, and it is the first service model in the market. For large and medium-sized enterprises, the annual membership service is integrated. Com allows enterprises to constantly update their recruitment needs, and the best promotion location of enterprises can be obtained through bidding, with very good results; Besides, Gigi. Com has also created an online job fair where recruiters and applicants can interact in real time online.
Third, in terms of information quality, strictly control the market. In addition to having a special information quality team to review the information, there are also ways such as corporate credit rating to maximize the quality of information and create a safe and secure service platform for recruiting companies and candidates.
I us stocks: why do you choose to dig deep into the recruitment field instead of other fields? How to treat the value of the recruitment market?
Yang Haoyong: First of all, Gigi. Com believes that the market scale of hiring managers, especially the new blue-collar workers or the blue ocean, is large enough. At present, the new blue-collar population has a scale of 500-600 million, and it has the characteristics of large number of employees, large recruitment demand and frequent job hopping. If the new blue-collar workers only change jobs 1 time a year, and 30% of them find jobs through professional agencies, the fees charged by professional agencies are conservatively estimated to be 1000 yuan/person, then the market size will be as high as 200 billion.
Secondly, Gigi. Com is a natural life service platform with large traffic. When recruiting, you can quickly do large-scale market segmentation, and Jiji.com seized this opportunity.
Third, there is an increasingly tight demand for employment in China, and the shortage of employment is nothing new. Jiji.com can help enterprises solve the recruitment problem, especially small and medium-sized enterprises can get the most cost-effective recruitment service on Jiji.com, which greatly reduces the recruitment cost.
1. US stocks: There are vertical competitors in the recruitment field. Compared with these recruitment-oriented websites, how competitive is the job fair?
Yang Haoyong: Differentiation is first reflected in the recruitment demand. Focusing on the new blue collar, Jiji.com has developed into the largest recruitment platform in China and even the world.
Second, the traffic of Jiji.com continues to grow, especially in the recruitment field, which has exceeded 58 cities by about 40%.
Third, the new blue-collar recruitment market has great potential, and it is easier to seize future opportunities by virtue of the first-Mover advantage;
Fourth, Jiji.com has invested heavily in information quality and credit rating. Jiji.com will continue to strive to improve the quality of information, avoid recruitment fraud and create a good employment environment, which will not only generate great social value, but also be a business opportunity.