1, business administration. According to management, economics, accounting and other basic theories. Modern management science and means are used to make effective enterprise management and management decisions, so as to ensure the survival and development of enterprises. Training goal: to train practical, compound and applied senior management talents who are competent for the top management of industrial and commercial enterprises and economic management departments.
2. Law. Law is the specialized knowledge of studying law, legal phenomena and legal related issues, the knowledge and theoretical system of legal issues, and an important discipline of social science. Objective: To train senior professionals who can engage in legal work in state organs, enterprises, institutions and social organizations, especially in legislative organs, administrative organs, procuratorial organs, judicial organs, arbitration institutions and legal service institutions.
3. advertising. Professional introduction: Advertising is an independent discipline, and it is a science that studies the history, theory, strategy, production and management of advertising activities. Training goal: to train senior advertising experts with extensive cultural and scientific knowledge who can engage in advertising management, advertising planning, creation, design and production, market research and analysis in the advertising department of news media, advertising companies, market research and information consulting industries and enterprises and institutions.
4. Finance. Professional introduction: Finance is a subject that focuses on the economic activities of money and monetary funds, and specializes in how individuals, institutions and governments acquire, spend and manage funds and other financial assets. It is a discipline differentiated from economics. Finance can be divided into macro finance (money bank, etc. ) and microfinance (corporate governance, etc. ).
Training goal: to train professionals with financial theoretical knowledge and business skills who can engage in related work in economic management departments and enterprises such as banking, securities, investment and insurance.