2. After coming to the WeChat public platform, register a WeChat WeChat official account. Click "Register Now" in the upper right corner to jump to the registration interface.
3. After coming to the registration interface, of course, you should register your own WeChat WeChat official account and fill in your email address. My personal suggestion is QQ mailbox. After all, it is Tencent's own product, and WeChat is closely related to QQ! The mailbox should be available, because it needs to be verified when registering!
4. When receiving the email verification, click the link in the verification content to jump directly to the information registration module. Personal information can be filled in at this time. I have to take a good photo of my ID card, I have to see my face, and I have to be able to read my ID card information clearly. I was really busy for a while! Just a reminder, one ID card and mobile phone information can only support two information registrations, which means that two accounts can be established!
5. After registering the information, the next page is the type selection of WeChat WeChat official account. There is nothing to choose from, just a subscription number, just click on it!
6. At this time, the registration is completed, and then the review period is 1-7 days. You can't send messages in groups during the audit, but you can simply set up your own account during this period, or get familiar with it, or edit the information you want to send in the future, and so on!
Question 2: How to make a WeChat public platform? Open the browser with a computer (only computers can't use mobile phones), search for "WeChat public platform", register, and follow the prompts step by step. Free application and free use.
It must be noted that the WeChat public platform is Tencent's business. Don't regard other advertising third-party development companies as WeChat public platforms. Their registration is charged.
If it is an individual application, you can only apply for a subscription number, and you need to provide a clear photo of your ID card. One ID card can apply for two official WeChat accounts. Think about your Chinese name and English ID (micro signal) in advance, and try not to waste opportunities.
Companies can apply for subscription number and service number, and need business license and legal person information.
If the application is successful, you can log in and get familiar with the interface, but the function can't be used yet. You have to wait for the review, and the review will soon pass. The help document says it will take seven working days, but in fact two or three days have passed. The success of the audit can be seen in the mail sign in the upper right corner.
Question 3: How to build a WeChat public platform? After the establishment of WeChat WeChat official account, how to improve their own ways and better carry out WeChat marketing.
Throw a brick to attract jade.
The first step in how to drain is drainage. If you regard your WeChat public platform account as a new product, then this stage is the cold start stage of the product, and you need to consider how to attract the first batch of users to become your core users. And this is based on the above understanding of their own products and brands. Only by recognizing your target users can you know where to open your account.
First of all, Weibo is the first choice. Similar to many mobile Internet products, Weibo is the largest social media platform in China, and many products are first drained in Weibo. If your company has a large number of Weibo fans, it is easier to push, otherwise it can only cooperate with other fans and product users. However, up to now, due to the noise in Weibo, the user activity has declined, and its conversion rate is limited. Secondly, you can promote it on other social networking platforms, including Renren, Douban, Post Bar, Space and so on. But it can't be said that advertising is good, which not only has a bad effect but also affects the brand image. We must recognize the social circle where our user groups are located and promote them in a targeted and skillful way.
For example, to promote some product manager related accounts, you can post to Douban's product manager group and add advertisements; Or, for example, post it, and you can make the QR code into a signed picture. There are many ways to launch an activity, such as launching an activity on Weibo, and you can get a gift by following it, or launching an activity on WeChat. For example, some WeChat WeChat official account can operate scratch cards, big turntables and other lottery activities in their accounts, and the scratch cards/lottery actions are operated by users themselves. Fair and interesting. For example, the beta coffee account operated by White Crow has launched a prize scraping activity, and the place where prizes are scraped is the same as the way people scrape prizes in daily life. The user scratched a few prizes on the mobile phone screen, and the result was just interesting. In addition, Uncle Shen Jing and other merchant accounts have also done similar scratch activities, with little effect. In addition, there is cooperation and mutual promotion. Cooperation and mutual promotion is a very practical method with good results. After all, there is no platform for WeChat to recommend public accounts. It is the best and fastest way for WeChat to recommend each other. But this method should be based on the accumulation of accounts to a certain extent, otherwise there will be no fans and no content, and people will not want to help you push.
There are many ways to drain fans, such as offline activities and offline businesses. Even some trumpet and tuba and other undisciplined ways. But always remember that the number of fans is more important to the media or self-media, because it shows their influence and is directly related to their income. However, for ordinary businesses, the number of fans must not be the key to good user communication or after-sales service. How to communicate with followers and make a positive and benign interaction is more important.
I hope I can help you and wish you a happy life!
Question 4: I want to be a WeChat platform. Where can I do it? This thing is wrong upstairs. It's all made by a third-party company. Don't listen to their nonsense I know a company that can do it. Does the landlord need it?
Question 5: What should I do to establish a WeChat personal public platform? First, the public account of WeChat platform is very low. Even very small individuals can successfully establish their own brand accounts on the WeChat platform, which is also a convenient condition for Tencent to carry out marketing for enterprises, and also illustrates the general direction of WeChat marketing.
After the establishment of WeChat official account on WeChat platform, it is necessary to skillfully improve enterprise information, push its own advantages, push its own products and services, and push publicity information to users with a small tool. It is easy to establish relationships with users.
Second, conduct marketing activities on WeChat platform.
Wechat marketing public platform has rich functions and simple operation. The content to be operated by the enterprise needs to meet the requirements of the certification platform, which is beneficial to the medical consulting business. A lot of information involves personal privacy, which requires one-on-one reply, and can also be combined with Weibo's private letter.
It is also very important that the WeChat platform needs special customer service management and certain professional medical knowledge.
Third, use the characteristics of WeChat itself for marketing. The positioning function of WeChat can show you the information of people nearby, and greet users after positioning, which will also play a certain advertising role.
Fourth, choose high-quality push content, let users build a reputation for you, and share their medical knowledge from time to time. These useful information will attract users to share, and invisibly promote the enterprise. After that, we will sort out and analyze the response of the shared content, and constantly improve and innovate.
5. Establish WeChat customer files, push blessing information to users on special festivals, establish good communication relationships, and make your company's reputation in users' word of mouth continuously improve.
None of the above operations is difficult. The key to success lies in the planning and implementation of activities in advance. As long as you do it with your heart, there will be unexpected gains.
Question 6: How to build a WeChat public platform is that our company needs to apply for an official WeChat account in five minutes, and we can choose the subscription number or service number according to the products or services of the enterprise. The operation of the official WeChat account is a long-term process. Whether adding powder or publishing content, the most important thing is to increase the stickiness and trust of users. Of course, if you have other functions such as opening a store with WeChat official account and doing micro-official website, you can also join the service provider members of WeChat development and operation such as O-Point O-Business Huitong Cloud Platform.
Question 7: How to do a good job in the registration entrance of WeChat public platform? 100 integral. This can only be achieved by using the development mode (that is, docking with a third-party platform), that is, simple form submission and background record display. Generally, ordinary third-party platforms have this function. The difference is whether it is free or charged, depending on which platform you use.
However, if it is personalized, it must be filled in and submitted according to the items you said, and some modifications may be needed. If you don't know how to develop this, you can only outsource it to others.
Question 8: How to register WeChat official account on WeChat public platform?
Step 1: Log in to the WeChat public platform mp.weixin.qq/ on the computer and register the official account of WeChat.
X click "register"
The QQ number used when registering, remember not to use your mobile phone to log in to the QQ number of WeChat. If the QQ number registered on the mobile phone cannot be registered on the WeChat public platform, please re-apply for a QQ number on QQ.
Step 2, enter basic deposit account information:
Click "Login" to jump to the next page.
Fill in the basic information of the account after registration. (Note: Once the account name is set, it cannot be changed. The account name is very important, which is directly related to the popularity of the official WeChat account. The user description can be changed. Click "OK" after completing the registration, and the prompt for successful registration is as follows;
The account name is very important. If you still don't understand the importance, then give up the registration first. See also post: Positioning of WeChat WeChat official account.
Step 3: Set detailed account information.
Click "Enter WeChat public platform" and the page will automatically jump to the "Settings" channel of WeChat public platform. On this page, we need to set up an official WeChat account. Three contents: avatar, micro signal and regional user information.
Question 9: How much does it cost to build a WeChat public platform? The official account of WeChat WeChat can apply for registration by itself. What type you choose depends on the function you need. The application is free. If authentication is required, 300 yuan's authentication fee shall be paid to Tencent. After the certification is completed, the construction will be carried out.
If it is built, it depends on the function and area. There are quite a few of these. In wetoop, Nanning, I mainly look at cases.
1. The registration of WeChat public platform needs to be registered in official website.
2. The required materials include:
(1) The materials required for enterprises/individual industrial and commercial households to open the service number or authentication number include: enterprise legal person ID card, company business license and mobile phone number. The basic information is all on these three.
(2) The materials required for an individual to open a subscription number are: ID card and mobile phone number.
3. WeChat WeChat official account is divided into enterprise number, service number and subscription number.
Service number: Service number provides enterprises and institutions with stronger business services and user management capabilities, and helps enterprises quickly realize a brand-new official WeChat account service platform. Only 4 graphic messages can be pushed every month; Please refer to Nanning wetoop for registration steps.
Subscription number: Subscription number provides a new way of information dissemination for media and individuals, and establishes a better communication and management model with readers. You can push a graphic message every day.
Enterprise number: Enterprise number provides a mobile application portal for enterprises or organizations, and helps enterprises to establish connections with employees, upstream and downstream supply chains and enterprise applications.
4. Subscription numbers are divided into individual subscription numbers and enterprise subscription numbers. The personal subscription number is opened with a personal ID card and cannot be authenticated. There are also many restrictions on the use of functions. The enterprise subscription number can be divided into certified subscription number and uncertified subscription number, and the unauthenticated subscription number is also smaller than the certified subscription number in the use authority of the interface.
Service number is the largest available interface and authority, but generally a verified service number is needed to use functions such as mobile payment, membership level fission, channel distribution, corporate red envelopes, etc. These functions are not only available with certified service numbers, but can generally be used by enterprises or businesses authorized by third parties according to actual needs. Wetoop is a fully functional authentication service number, you can refer to it. You can ask me if you don't understand anything.