New Media Research in Liu Juan
10 On June 27th, Liu Juan, deputy secretary of the Communist Youth League Committee, focused on the theme of implementing the Opinions on Strengthening and Improving the Party's Group Work and promoting the innovative development of the online publicity work of the Communist Youth League, and went deep into Shanxi Qingchuangke and Xinhuanet Shanxi Branch to investigate the new media work. Taking the publicity and research activities of "Entering Youth, Changing Style and Improving Work" carried out by the Communist Youth League Provincial Committee as an opportunity, this survey discussed the reform and innovation ideas of the Communist Youth League's new media work through close communication with young people. Shanxi Qingchuangke is an investment management institution initiated by Shanxi Youth Federation, Shanxi Investment Promotion Bureau, Shanxi Youth Entrepreneurship Guidance Center and Shanxi Youth Newspaper Agency, and registered by 45 members of Shanxi Youth Federation. It provides systematic, meticulous and professional services for young entrepreneurs and small and micro enterprises. During the investigation, Liu Juan learned about the establishment process and operation mode of the organization in detail. When visiting entrepreneurial service centers, market development centers, financial investment centers, and youth public welfare centers, she communicated with young people from time to time, asked for advice, and frankly solicited opinions and suggestions. When learning that Shanxi Qingchuangke invested in the entrepreneurs who won the first prize in the first Taiyuan Youth Entrepreneurship Innovation Competition, Liu Juan pointed out that Shanxi Qingchuangke should continue to adhere to the purpose of serving the youth, seize the entrepreneurial opportunity of "mass entrepreneurship and innovation", strive to find ideas, find ways and explore new ways for young entrepreneurs, truly play a good role as a bridge and link between young entrepreneurs, and strive to build a brand of the Communist Youth League to serve the economic and social development of the province. How to use Internet thinking and new media technology to transform and improve the work of the Communist Youth League is a focus of Liu Juan's research. In Shanxi Branch of Xinhuanet, she learned about the construction of all-media platform, listened to the introduction of data analysis by the staff, solicited opinions and suggestions on the reform of the new media work of the Communist Youth League, and recorded in detail the good experiences and practices summarized in the new media work. She said that the Opinions on Strengthening and Improving the Party's Group Work emphasizes that group organizations should create a new working pattern of "mutual promotion and organic integration online and offline". Specific to the new media work of the * * Communist Youth League, it is necessary to build a three-dimensional pattern of the * * Communist Youth League with a trinity of traditional websites, "two micro" ends and "voice of youth" interactive social platform. In particular, the construction of the interactive social platform of "Voice of Youth" should strengthen cooperation with Shanxi Subnet of Xinhuanet, learn from its excellent ideas and development model, integrate various effective resources, and boost the construction of the "Smart League Building" project of the Communist Youth League.