Chief consultant of Yingwei marketing consulting agency
Time Guanghua Distinguished Lecturer
Senior lecturer, master of business administration network
Master of Management, University of Wales, UK.
Shanghai Jiaotong University, Zhejiang University and Tsinghua University EMBA Class Distinguished Lecturer.
Senior Trainer of IPTS International Professional Trainers Association
China Enterprise Education 100 Top Lecturer
Former Sales Manager of Shougang International (Hong Kong) Holdings
Former consulting director of Lianzhong Zhida Marketing Consulting Group 13 years of first-line sales and high-level marketing management experience in state-owned enterprises and foreign enterprises, 5 years of professional consultant+lecturer experience, and a real practical industrial product marketing expert.
1993-2000: Worked as sales manager and market development manager in Shougang Group International Trading Company (Shougang International Hong Kong Holdings), responsible for the development of domestic key customers and overseas markets successively, and became the first batch of professional managers with dual marketing experience in China.
200 1-2005: Worked for ELECSON Automation, a multinational company headquartered in South Korea, as the marketing director in China and vice president in Asia Pacific. It took four years to quadruple ELECSON's performance in China market and was awarded the title of "Excellent Overseas Marketing Manager" by the head office.
2005-2008: successively served as consulting director of Industrial Products Marketing Institute, project director of Industrial Products Marketing Division of Lianzhong Zhida Marketing Consulting Group and chief industrial products marketing consultant; Visiting professor of Shanghai Jiaotong University, Zhejiang University and Tsinghua University, full-time lecturer of many enterprise training institutions such as State Grid Training Center, Zhonglian Heavy Industry Training College and Aurora Training Center;
Current position: Chief Consultant and General Manager of Shanghai Yingdao Enterprise Management Consulting Co., Ltd.
Teacher Zhang has rich practical experience and theoretical level, and has unique and in-depth views on actual marketing strategy, marketing management, marketing strategy, brand strategy, channel planning, integrated marketing communication and new product listing of industrial products. And he is good at training and project consultation in key account sales strategy, project sales skills, sales team management, etc. Served as consultant for marketing management and strategic brand management of many domestic and foreign listed companies;
At present, Mr. Zhang is a columnist and special contributor of more than 0/0 professional marketing media such as Sales and Market magazine, China Marketing Communication Network, Borui Management Online, Customer Service Review, Huaxia Marketing Network, Manufacturing Management Online, Electromechanical Business Daily and Electromechanical Integration.