How to be a good foreign trade salesman? What are the requirements?

Content abstract: Doing foreign trade is actually doing details. When many details are done, the overall quality of foreign trade will be improved. So, how can we be a good foreign trade salesman? What are the requirements of foreign trade salesmen? First of all, we should understand our own characteristics, including the company's main business, advantages, product characteristics, features, technical advantages, product standards, prices, packaging, production capacity and so on. And we should also know our big customers. If a business person can't introduce the characteristics of his company's products and services well, it is difficult for you to establish a good impression with customers immediately. Solving customers' problems is our business opportunity. For example, does the customer ask your company to produce its own products? It can be seen that customers expect to purchase goods directly from the factory, and the essence is to buy the lowest purchase price. If you only give him the answer "We are a foreign trade company and don't produce"; Then, if you don't solve the problem for your customer, he will never send you an inquiry again. If he does, he will only check the reference price, not your guest. A salesman with professional knowledge should have commodity knowledge, business knowledge and related knowledge. "How to use this function?" Do you provide installation services? "In the face of consultation, you should be able to provide complete or immediate answers. Confirm that the most important part of sales activities is the salesperson. Salespeople should accept themselves, affirm themselves and like themselves. If you don't even like yourself, but expect customers to like you, it's really hard for customers. Feng Liangnu, the king of Hong Kong sales, put it well: "The secret weapon of a salesman's success is to like himself with the greatest love. "Develop good habits 1. Every inquiry you receive should be recorded, and the customer's name, telephone number, company name and other related information should be recorded in the notebook. 2. Create a document for each customer, save contact information and transfer files. It is not like creating two new subfolders in each customer document, named as: received mail and sent mail; The received mail should be exported regularly. Don't reply after receiving the inquiry. First, get to know the other company and some related information, and check the time zone of the other country. 4. Customers found on Tradelink, it is best to get his usual chat tools from the other party, because buyers generally don't go to Tradelink, which can lay a good foundation for the future. 5. Collect a lot of information and pictures of similar products of our company. There are also companies with their own property rights, which let you sell other people's products to make money, and maybe even sell some of your own products; 6. Track the sent samples in time, instead of contacting customers in a planned way, and collect customer feedback information at any time. Don't mark "Shui Piao" on the sent samples. 7. Spend more time learning English, because English is a tool for foreign trade. To be a very successful salesman, you must have good English! 8. Go to forums more often to see what problems others have encountered. Write down what you don't know, in case you encounter it later, you will be at a loss. 9. Work overtime at night if necessary, and find another customer. This customer is a potential customer, and communicate with them more. Perseverance was rejected by customers once, and five of the 10 salesmen stopped there; Rejected for the second time, two of the five people disappeared; After the third rejection, only one person will make a fourth effort, and then he will have no competitors. Successful salespeople fail and fight again and again. They don't believe in failure, but only think that success is a stage, and failure is just an incorrect way of success. After a short failure, they learned the methods of change and promoted their own progress. Continuous progress, continuous improvement, starting from scratch again and again, will have the final good results. A business master put it well: "an effort is a fortune, and if you don't get it, you won't come." "What's your first impression of a good personal image? A person with a neat appearance is easy to win the trust and goodwill of others. Psychologists have done a very influential experiment, in the absence of red lights and cars, arranged for two people to cross the road, namely, people wearing straight clothes and people covered in oil. As a result, there are obviously many followers wearing straight clothes, but few or no followers wearing work clothes. Therefore, "clothes make the man" is true.