Sichuan university of media and communications 2020 General Colleges and Universities Higher Vocational Education Individual Examination Admissions Guide

First, the school profile

Sichuan university of media and communications, founded in 1997, is a full-time undergraduate college approved by the Ministry of Education. Since its establishment 23 years ago, it has made a series of remarkable achievements in running schools. In 20 15 and 20 19, they were rated as the first in the same kind of universities in China by university ranking institutions, Ai China Alumni Association Network and China University Rankings respectively.

The school is located in Pidu District, Chengdu, with an existing campus area of more than 2,200 mu and more than 20,000 students. The distribution of modern media art industry chain is 1 1 1 undergraduate and specialist majors and directions. The overall employment rate of school graduates is high, the professional employment rate is high, and the employment quality is high. Employers, students, parents and the government are satisfied. It has become an important training base for modern media and art talents in China, and has been praised by experts from the Ministry of Education as "first-class concept, first-class equipment, first-class teachers, first-class management, first-class talent training mode, first-class graduates and first-class schools".

In terms of training objectives, the school is committed to training high-quality talents who are applied, compound, master a number of high-end professional abilities, have an international vision and innovative spirit; In the concept of running a school, it is student-oriented, and everything is for the healthy growth of students and the all-round development of all students; In the education of innovation and entrepreneurship, the implementation of "conscious in the first grade, planning in the second grade, action in the third grade and achievement in the fourth grade" will enable students to be more, earlier and faster in just three or four years.

The school has attracted a large number of well-known "double-qualified" experts from inside and outside the province to teach in the school. Under the leadership of famous teachers, we have obtained many provincial-level quality engineering projects, such as provincial-level talent training mode innovation experimental zone, provincial-level experimental teaching demonstration center, provincial-level specialty, provincial-level comprehensive reform and construction specialty, provincial-level teaching team, provincial-level quality courses, etc. Four majors were approved as provincial-level first-class undergraduate specialty construction sites in 20 19; And won the first prize and the second prize of the eighth higher education in Sichuan Province, which is unique among similar universities in the province.

Second, in 2020, it is planned to recruit professional plans for separate examinations.

Remarks: The enrollment majors and plans shall be subject to the unified announcement of Sichuan Education Examinations Institute. The charging standard is subject to the approval of Sichuan Development and Reform Commission.

Third, the introduction of the majors to be recruited in the separate examination in 2020

School of Digital Media and Creative Design, Radio and Television Technology (Science Candidates Only)

This major mainly aims at the transmission direction of new media content, and offers professional courses on cutting-edge technologies such as audio and video content transmission and content management. )

Training objective: to serve the field of radio and television and all media, and to train high-tech applied professionals with necessary cultural foundation, professional knowledge of radio and television technology and the ability of radio and television and digital network communication. Combined with the new characteristic education mode of combining science and technology with art in our school, the major focuses on cultivating applied radio and television comprehensive talents such as radio and television network companies, radio and television stations and network television stations.

Curriculum: three-dimensional design foundation, virtual scene design, virtual implantation technology, virtual broadcast technology, all-media technology, TV recording and program production, digital audio and video technology and application, radio and television center technology, digital video measurement application technology, audio engineering, digital broadcast control technology and application, computer network system integration technology.

Employment orientation: I can be engaged in system design and integration, product development and application, video and audio program production, technical support and sales in the information industry with comprehensive applications such as radio, film and television, digital video program production, audio and video information processing and audio and video transmission.

Network journalism and communication college ronghe communication college

Training objectives: This major trains professionals who are politically qualified, have good comprehensive quality, master the professional skills of news dissemination and online news editing and production, and can engage in the planning, production, production and dissemination of news information products in online new media, media integration centers, social institutions, enterprises and institutions.

Curriculum: Introduction to new media, photography art, audio-visual editing art, nonlinear editing, audio-visual synthesis editing, online news editing, new media application practice, advertising creative planning, micro-video creation, audio-visual program research and development, and media operation practice.

Employment direction: able to engage in professional work such as network editing, new media operation, video editing, network program R&D and production, new media video production and new media product audit on various news communication platforms; You can be employed in TV stations, radio stations, film and television production and distribution companies, online communication agencies, advertising culture companies, and you can also start your own business in the field of cultural industry and online communication.

Film and television production management college film and television director department

Training objectives: this major focuses on the forefront of the development of film and television media industry, aiming to cultivate a sense of social responsibility and innovative spirit, adapt to the needs of industry development, and have a certain humanistic spirit and film and television artistic accomplishment; Master modern management, media publicity and media laws and regulations; Master micro-film and documentary creation, TV program production and other professional technologies, and have the ability to produce, distribute, manage and operate TV programs.

Curriculum: film and television camera art, digital video editing, film and television packaging, film and television production management, film and television program marketing, documentary creation, media operation and management, news interview and production, and television program guidance.

Employment orientation: I can be engaged in media management, planning, organization and coordination, project operation and other positions in TV stations, studios, film and television drama production centers or companies at all levels and other industries.

School of Communication and Planning School of Communication and Economics

Training objectives: This major trains professionals who are familiar with modern media planning, management and marketing, and can complete application-oriented and compound professionals such as information collection, management and dissemination, all-media planning, design and production, and audio-visual design and production under the background of "internet plus".

Curriculum: communication research methods, media investigation and audience analysis, all-media practice, brand column communication planning, multimedia design and production, visual communication, media operation and management, etc.

Employment orientation: Graduates can work in TV stations, radio stations, advertising companies, news media, market research and information consulting industries, enterprises and institutions in media planning, creative design and production of advertising planning, marketing planning, market research and analysis, publicity planning, and production of film and television works.

Fourth, the content of the exam

Cultural examination questions are unified by Sichuan Education Examinations Institute, and are divided into ordinary classes and secondary vocational classes, Chinese, mathematics and English, with a full score of 100 and a total score of 300. The comprehensive skill test was put forward and tested by our school independently, with a full score of 200.

1. Ordinary high school candidates: cultural examination+comprehensive quality test.

Comprehensive quality test content:

2. Secondary vocational candidates: cultural examination+vocational skills test

Vocational skills test content:

contact information

College address: No.67, TuanjieXueyuan Road, Pidu District, Chengdu, Sichuan, with zip code of 6 1 1745.

Tel: 028-87953006, 87953008, 87953 108, 87907888.

Consult QQ: 1043729236

College website:/