Example of employment direction:
1, graphic design
Graphic design, also known as visual communication art design, mainly includes advertising strategy, advertising performance, book design, illustration design, photography art and technology, new media creation and application. After graduation, I can work in publishing, printing, advertising, shopping malls, TV stations, media and decoration companies.
2. Advertising design
The main study contents include advertising planning and creativity, copywriting, advertising management, media research, camera and photography, advertising design, market research and other courses, and cultivate professionals who can engage in advertising work in news media, advertising companies, market research, information consulting and other industries.
Courses:
Main subjects: art, history and philosophy.
Main courses: Introduction to Art Design, Aesthetics of Art Design, History of China Art Design, History of Foreign Art Design, History of China Arts and Crafts, History of Foreign Arts and Crafts, Archaeology of Art, Basis of Art Design, etc.
The main practical teaching links: social research, art design practice, cultural relics inspection, etc.
Baidu encyclopedia-art design major