Note 1: Understand the background and qualifications of the organization.
At present, domestic vocational counseling institutions can be basically divided into four categories, with different clients:
The first category is the government's public welfare vocational guidance service department. For example, all districts and counties in Shanghai have full-time career guidance teachers to provide free career guidance services for job seekers. The service target is all kinds of job seekers in the city, mainly laid-off, unemployed and unemployed groups.
The second category is for-profit professional service organizations. This is the main force in the career consulting industry and the fastest growing. With the rise and development of the industry, all kinds of career consultants and career design companies are constantly emerging. At present, there are about forty or fifty professional organizations providing the above services in China. The service target is all kinds of professionals who encounter professional confusion.
The third category is the employment guidance department of colleges and universities. The graduate employment service centers of various universities also have career guidance teachers and career counselors to provide career guidance for our students. Customers are mainly students at school.
The fourth category is the career consulting departments of some human resources service institutions. These departments are engaged in talent agency, headhunting and other businesses, and also provide some consulting services. Customers are mainly middle and senior job-hopping and job seekers.
According to the focus of the above four types of institutions, when choosing a career consulting institution, you may wish to know the background and service qualification of the institution through the Internet and telephone consultation, especially choosing headhunting companies, such as Fiberhome Headhunting and Brilliant Human Resources.
Note 2: Inquire about the professional reputation and reputation of institutions.
Career counseling is still a new industry in China. The industry is still in the process of development and standardization, and the service quality of consulting institutions is uneven. Driven by interests, individual companies tend to be eager for quick success and instant benefit, or pretend to be experts, or exaggerate the confusion faced by customers, talk nonsense, and keep personal data confidential. Therefore, when choosing an institution, it is very important to inquire about the professional reputation and word-of-mouth of the institution. You can log on to the website of the organization in advance to inquire about relevant services and professional articles, including browsing the customer's post records on BBS; You can also understand the reputation of this institution by browsing relevant human resources websites and newspapers; You can also ask friends and colleagues around you;
Note 3: Define service content and process.
When making initial contact with the consulting organization by telephone, you should inquire about the service content and process in detail, because this is the key to reflect the professionalism and service quality of the organization.
Generally speaking, a complete career counseling should include:
First visit. The receptionist understands and collects the basic information of visitors and discusses the key issues of consultation. Visitors should accept professional evaluation such as ability, interest tendency, personal style and personal motivation test;
Case analysis. The consultant analyzes the evaluation report and integrates the customer's personal information, career goals, professional values and main puzzles. In-depth analysis of the distance and crux between visitors' professional competitiveness, development and career goals, and thinking about solutions;
Consultation. The consultant conducts face-to-face conversation and consultation with the visitors, communicates the key issues of the visitors' consultation, and finally reaches a consensus proposal or solution on the consultation issues;
Second consultation. If the first consultation fails to solve the visitors' problems, professional consulting institutions usually arrange a second consultation;
Tracking guidance. After the consultation, the consultant must also follow up with the consultant in order to help the client adjust his career plan in time.
Defining the content and process of service can not only show the professionalism of the organization, but also ensure the service quality of consultation.
Note 4: Review the professional qualifications of consultants.
The professionalism of consultants is the key to the success of career counseling, and it is very important for the choice of consultants. Career planning consulting is a highly professional profession. A qualified consultant has four requirements: knowledge structure, work experience, comprehensive quality and professional ethics:
Knowledge structure
The knowledge structure that career guidance, consultation and planning personnel should have includes: mastering the theory and implementation mode of career development, understanding human resources and enterprise management, necessary psychological knowledge and cross-industry and cross-field knowledge structure, and also having the ability structure of helping others (consulting), collecting and analyzing information, and understanding talent evaluation technology.
practical experience
Consultants should not only learn to interpret the test results after a few days of training. To help professionals from all walks of life, consultants themselves must first have rich professional experience, preferably in different occupations, professional fields and industries. At the same time, consulting skill itself is a knowledge, and consultants must also be honed by a large number of cases and accumulate experience in the practice of consulting planning.
This can be seen through the content of the website, such as the viewpoint of the article, whether the thinking and logic of case analysis can be convincing, and the titles of honor and experts can only be used as reference.
comprehensive quality
The work of consulting planners is listening to a great extent, so consultants must have strong listening ability, affinity and trust, which is easy to close the distance with customers; At the same time, most consultants come with great professional pressure, and planners need to be able to resolve it well.
professional ethics
Career planning consultation helps people to know themselves and plan the future, so it bears great social responsibility. Therefore, consultants must have a strong sense of responsibility and professional ethics, because usually customers attach great importance to the results of consultation, and a consultation will have a far-reaching impact on customers.
At this time, we can search the information of companies and consultants on the Internet, and carefully distinguish which are propaganda and which are true, and whether negative news, reports, comments and customer reactions are based on specific facts.
Relevant departments of the domestic government have started the professional qualification certification of "China Professional Planner" (CCDM). In Europe and America countries with developed market economy, apart from the high gold content of professional certificates such as lawyers and accountants, professional consulting certificates are rare, and customers mostly make choices on the impression of consultants through previous education and work background, telephone calls or interviews.
Five: Measure whether the charges are reasonable.
According to the reporter's understanding, the fees charged by for-profit vocational counseling institutions generally range from 2000 yuan to 10000 yuan. Charges are also operated according to projects, and there is a service charging system based on service projects.
Be especially vigilant when you encounter some institutions with extremely low fees and arbitrary charges, or institutions with abnormally high fees and no real service content. At the same time, I'm afraid we should pay more attention to some institutions that want consultants to pay first regardless of the willy-nilly.
Note 6: Random promises cannot be trusted.
Due to the low industry threshold, career consulting companies are everywhere, and the competition is becoming increasingly fierce. Some companies have played the banner of "consulting+employment" through-train service, on the one hand, attracting customers, on the other hand, more services can also earn more money. Many people have heard that consulting can also solve their work, which is like grasping at straws and leaving happily. After the interview, I found that it costs several thousand yuan to find a job, and it must be paid in one lump sum. As for the result of the commitment, it depends on the degree of cooperation between the two sides and the market situation.
What needs to be clear is that career counseling is not a talent intermediary. According to the relevant regulations of Shanghai Personnel Department on the structure of talent agency, to engage in talent and professional agency, one must obtain the qualifications of personnel, labor or other relevant departments. General professional vocational consulting institutions do not have the qualification of talent intermediary.