How to improve the user experience in e-commerce website construction?

To make a profit, e-commerce websites have some "advanced functions" that other websites don't have. After all, shopping experience directly affects users' buying behavior, so the design of e-commerce website is particularly important. The website construction of e-commerce companies needs to add the following advanced functions to improve the user experience:

1, advanced suggested search results

When users type in the search box, it will be good to display some potential suggested search results. In this way, users can provide pictures, product categories, detailed information and prices immediately without clicking on the search results page.

2. Dynamic shopping cart

Dynamic shopping cart can effectively increase the income of each transaction. Users can confirm that the goods have been added to the shopping cart, and they can easily check out and leave after purchase, and they can continue to buy without any operation after adding the goods every time.

3. Verify the form fields item by item

The user clicks the "Submit" button on the form, only to find that some fields are not filled in correctly. This is probably the most unpleasant thing in the shopping process. On-the-spot item-by-item verification can avoid the last-minute discovery of filling errors, thus successfully completing the checkout procedure. In addition to helping users reduce filling errors, field verification can also establish a harmonious relationship with users through "effective" or "invalid" prompt information. Other fields can be verified, such as email address, credit card number, postal code, etc.

4. Dynamic inventory tracking

In order to let users know the source of goods, it is best to provide inventory information on the commodity page. In addition to telling users that the goods are about to be sold out, if possible, tell users when they will arrive again. This can improve the probability of users subscribing and registering to receive product information updates.

5, commodity live video demonstration

Nothing is more special than a real person showing a product to a customer. If used properly, it can not only enhance users' information about purchasing decisions, but also promote a good e-commerce experience to a higher level.

E-commerce websites need to be designed and optimized to get corresponding high income, but functional innovation on this basis will bring different shopping experiences to users. If you want to make your e-commerce website more successful, then you need to add these functions.

These are Bian Xiao's suggestions on how to improve the user experience in the construction of e-commerce websites.

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