The Competitive Advantage of Tianyima
There are many competitors in China's software and information technology service industry, and the market competition is fierce. Individual market participants have low market share, low market concentration and relatively scattered industry distribution. In addition, the main business of companies in the industry is generally concentrated in specific industry fields, such as government affairs, security, transportation, education, medical care, finance, telecommunications and so on. And establish a competitive advantage in a specific industry or region. Few companies are comprehensive and national.
The company's main business focuses on smart government affairs, smart education and smart medical care. From 20 18 to 2020, the company's operating income was19,65315,000 yuan, 2758 14, 900 yuan and 366,896,900 yuan respectively, with a compound growth rate of 36.63%. The company's operating income and growth rate are higher than the average level of enterprises above designated size, which reflects this.
Advantages and innovation of 1.R&D
The company always adheres to the core concept of "technology creates value" and insists on taking R&D and innovation as the core driving force for the sustainable development of the company's business. The company has established an R&D system composed of Shantou R&D Center, Shenzhen R&D Center and affiliated companies, and made full use of innovative R&D talents and resources in Shenzhen and Shantou to cultivate and form an innovative R&D and technical service team. The company has established the "Guangdong Engineering Technology R&D Center" evaluated by Guangdong Science and Technology Department, Guangdong Development and Reform Commission and Guangdong Economic and Information Committee. In 20 17, it passed CMMI3 certification, and in 20 18, it was recognized as "Guangdong innovative enterprise" by Guangdong High-tech Enterprise Association. As of the signing date of this prospectus, the company has obtained 2 13 computer software copyrights and 44 high-tech product certificates.
2. Advantages of project experience
The company has been deeply involved in the field of information technology services for more than 20 years, has a deep understanding of customer needs, and has rich industry precipitation and accumulation. At present, the company has obtained the first-class qualification of Guangdong Province's security technology prevention system design, construction and maintenance qualification certificate, the first-class qualification of electronic and intelligent engineering professional contracting, and the first-class qualification of classified information system integration. , and formed a series of products and solutions, covering information system integration services, software development and technical services, information equipment sales, information system operation and maintenance services and other business types, and successfully implemented a large number of typical projects in smart government affairs, smart education, smart medical care and other fields. During the reporting period, the company completed 37 projects, 59 projects, 69 projects and 65,438+03 projects, including the grid management of government service platform community (village) and grass-roots public service platform (Phase II) project in Shifeng District of Zhuzhou City, with a total investment of 6,543,800 yuan. Rich project practice has accumulated various project implementation experience for the company, trained technical, R&D and project implementation teams, and continuously improved the company's understanding of customer needs and service level, which is conducive to maintaining good customer relations and enhancing the competitiveness of expanding business and undertaking projects.
3. Operational advantages
Companies adhering to the "technology+service" business philosophy, to provide customers with comprehensive and efficient services, and constantly improve the quality of customer service, to win customer recognition and reputation. The company has accumulated a large number of long-term customers, such as Watsons, AEON Group, Shantou Municipal Committee and other customers, all of whom have served the company continuously for many years. By establishing a professional project implementation and technical service team, the company can provide comprehensive professional services and technical support, which can provide customers with pre-sales demand analysis and consultation, project implementation and training during sale, after-sales IT operation and maintenance services and technical support. By setting up subsidiaries in Guangzhou, Shenzhen, Hainan, Hunan, Chongqing and Hong Kong, the company provides localized technical services to regional customers, deepens and expands contacts with customers at all levels, and enhances the service ability to local customers.
4. Talent advantage
As a light asset enterprise, human resources are the core resources of the company. Since its establishment, the company has always paid attention to the construction of talent team, and put respect, attention and encouragement of talents in the most prominent position. The company has established a scientific and reasonable talent training and selection mechanism to promote the strategic performance management model. Most members of the company's management team have worked in the company for more than 65,438+00 years, and have accumulated in the related fields of smart city construction for many years. They have a clear understanding of cutting-edge technologies, product upgrades and industry development trends, and a deep understanding of changes in customer needs, so that they can better grasp the company's business development direction.