How to charge for print advertising design (quotation standard)?

Customers need design, and when looking for designers, one of the most concerned issues is quotation. I often see some lovely new designers discussing how to quote in the group. The bid is too low, the work is too humbled, the bid is too high, and there is no money to earn.

I give the designer a quotation suggestion: first, determine how long it will take you to bring this envy, and be sure to determine the demand (for example, 10 working days, that is, the time you commute every day). Then, you can convert your current monthly salary or annual salary level into how much you can get every day (for example, one day in 200 yuan), and then multiply your daily income by the number of working days required for the project to get the price of this project.

Give me another suggestion that you don't want to make money. The number of days required for general projects is reported as 1-3 days, and the daily income is also increased by about 50- 100, so that your income will be more and the success rate of taking orders will be lower. But compared with the wronged money, I would rather not take your bill than work hard!

If you still don't know how to quote, you can refer to the designer-level standards as follows:

Junior year (1-2 years, as a designer, with an annual salary of 3W- 10W)

Intermediate (more than 2 years, rich project experience, annual salary 10W-30W)

Senior year (more than 5 years, well-known company, annual salary of 30W+).

Logo design

5+ sketches, source files, 4 sets of application templates and 3 revisions.

Elementary: 1000-2000/ intermediate: 2000-5000/ advanced: 5000- 15000.

Design of visual recognition system

20 pages of Logo scheme, logo specifications, 30 pages of application effects of various scenarios,

Elementary: 5000- 10000/ intermediate: 10000-20000/ advanced: 20000-50000.

Application icon design

5+ sketches, source files, 8 normal sizes and 3 revisions.

Elementary: 500- 1000/ intermediate: 1000-2000/ advanced: 2000-5000.

Web design (design only, not programming)

Home page style, 4 inner pages, source files, 3 revisions.

Elementary: 1000-2000/ intermediate: 2000-5000/ advanced: 5000-20000.

Mobile application interface design

Home page style, 4 inner pages, source files, built-in small icons, 3 revisions.

Elementary: 2000-4000/ intermediate: 4000- 10000/ advanced: 10000-30000.

Expression design

Image settings, 30+ characters, source files and 3 revisions.

Elementary: 2000-3000/ intermediate: 3000-6000/ advanced: 6000- 15000.

User experience consultation

Face to face or video communication, PDF document

Elementary: impossible/intermediate: 5000- 10000/ advanced: 10000-20000.

There are both time factors and content factors, and it is not discrimination against China people. It is because the user experience in China itself is a starting country, so the user experience designers who have been in the business for about two years are basically unreliable. Compared with seniors, it is expensive because there are too few talents. Getting a reliable price is a lot of money. )

Graphic design of banner advertisement

Static or dynamic rendering, source file, three modifications

Elementary: 200-500/ intermediate: 500- 1000/ advanced: impossible.