The most common personal loan marketing channels of banks mainly include cooperative unit marketing, network agent marketing and online banking marketing.
I. Institutional marketing of loan outlets
The classification of outlet marketing includes omni-directional outlet marketing channels, professional outlet marketing channels, high-end outlet marketing channels and retail outlet marketing channels.
Customer-oriented personal loan marketing model.
Second, online banking marketing
Online banking marketing includes online banking electronic virtual service, operating environment, room opening and other functions, information service function, display and inquiry function, and * * * and business function.
In short, the main functions of online banking are online consultation, online publicity and preliminary acceptance review.
Third, the housing loan cooperative unit marketing.
Cooperative marketing includes individual housing loan cooperative marketing and other individual loan cooperative marketing. Individual housing loan cooperative unit marketing includes first-hand individual housing loan cooperative unit marketing and second-hand individual housing loan cooperative unit marketing. The marketing of other individual loan cooperative units means that commercial banks should strengthen cooperation with distributors, cooperate with distributors, sign cooperation agreements with them, and provide information or recommend customers.
2. What are the marketing methods of personal loans?
Personal loan marketing methods mainly include developing fast service on the network platform, door-to-door marketing to schools, enterprises and other units, entering community marketing, and mobilizing every employee of the bank to carry out marketing.
3. What are the marketing strategies of personal loan customers?
The most common personal loan marketing channels of banks mainly include cooperative unit marketing, network agent marketing and online banking marketing.
First, the classification of institutional marketing of loan outlets includes omni-directional marketing channels, professional marketing channels, high-end marketing channels and "direct customer" personal loan marketing model.
Second, online banking marketing online banking marketing includes online banking electronic virtual services, open display and inquiry functions of operating environment rooms, and business functions. In other words, the main functions of online banking are online consultation, online publicity and preliminary marketing of housing loan cooperative units.
4. How to market inclusive loans for individual industrial and commercial households?
To open an enterprise account in a bank and handle bank settlement products, such as POS, code scanning box, etc., firstly, you can accumulate credit lines through transaction flow, secondly, you can apply for tax information according to law, and thirdly, you can apply for quick mortgage loans with qualified houses. Convenient and fast, with favorable interest rate, free of charge and interest, and can be borrowed and returned for one year.