How to sell 1 apples to 1 10,000?

In our first class of public relations, Mr. Dong took out an apple for the students. Dong said, "This apple was bought at the home market in the morning, and it was probably 0.5 yuan money. If we don't consider the objective conditions, we will give you five minutes to add value to it and sell it at 654.38+0 million yuan by our own wisdom. What do you think? " In about a minute or two. Dong held up the apple and asked everyone seriously, "Really?" Everyone looked at him puzzled and shook their heads unconsciously. "Well, I want to sell him to 5 yuan. What can you do? " "This is easy to handle, the packaging is beautiful, and the word' Fu' is printed on the apple, so it should be sold!" A girl sitting in the first row stood up. Teacher Dong gave another example of an apple: "Is there any way we can sell this apple to 10 yuan or 20 yuan?" "Ha ha, this can be done. Take it to a high-end hotel and squeeze it into apple juice. Not to mention 20 yuan, 30 yuan can also sell it. " The donkey stood up. This guy is a backpacker in our class and often uses weekends and holidays to hike. Dong danced with the apple in his hand and said, "Come on, come on, let's sell it to 100 yuan!" ""Yes, let Chris Lee sign the Apple, not to mention 100 yuan, 1000 yuan has been bought. "If you make a fruit salad or platter in a hotel, you can also sell it for 100 yuan," someone shouted again. Right, then I'll sell him to 6.5438+0 million yuan. What should I do? "Dong is pushing his luck." Put it on Shenzhou VI and walk around in the sky, and you will get 1000 yuan! "Fat people can't hold on any longer." Yes, this classmate's idea is good, but Shenzhou VI has come down. If I put an apple on Shenzhou VII, you say, 1000 yuan, do I sell it or not? ""It seems that 10000 yuan is no longer a problem. I want to sell it for 66000 yuan. Is there any way? " Dong put down the apple and said, "Don't think about it this time. I'll read you a piece of news. On June 24th, 2006, 65438+20061October 24th, the special event of recommending apples for the Beijing Olympic Games was held for the first time. Gong Tenghong Fuji from Zhenshun Orchard, Cuicun Town, Changping, Zhang Guofu won the title of "Olympic Apple". "Olympic Apple" was sold at a sky-high price of 66,000 yuan. If my apple can get this title auction, can it sell for 66 thousand? Students, keep thinking, is there any way to sell it for 6.5438+10,000 yuan? "Sold 65438+ ten thousand yuan? Everybody look at me. I look at you. Dong didn't speak, with a sly smile on his face, holding a big red apple high. There is a plant in our hometown called yew, which is said to contain ingredients for treating cancer. Water cups carved from yew wood can sell for four or five hundred yuan each. I mean, if this apple has this function, such as eating an apple, cancer can be cured, and it must be 6.5438+10,000 yuan. "There is a girl talking in the middle. Her family is from Yunnan. Adong reached for the girl's apple. Very good! Explore the functions of Apple. " "butterfly lovers's promise has just been discovered in the ancient tomb!" "The only apple that fell on Newton's head during his lifetime will surely sell for 65,438+10,000 yuan. "Everyone is talking about it, and the class suddenly becomes active. It seems that everyone has many such ideas. Dong waved his hand smartly and everyone was quiet. Can an apple sell for 6,543,800 yuan? Sure! Not only can, but it may reach more than 6.5438+million yuan. The article is wonderful. How to sell an ordinary apple to 1 10,000 requires innovative sales ideas. The success of the company is due to a good concept, such as Ctrip. Com and Alibaba. The similarity of success lies in creating a communication platform through which a win-win situation can be achieved. Now it seems simple, but now it has created a very successful profit model.