How to advertise investment?

Investment promotion advertisements must first analyze their own user groups and match the corresponding advertisements according to the user groups.

Nowadays, advertisements are divided into traditional advertisements and new media advertisements.

1: traditional advertisements: subway TV broadcast newspapers, public transport platform residential buildings can choose to advertise accordingly if they have funds.

1: online advertising

A: Search engine advertisements, Baidu sogou Shenma 360 headlines are all domestic mainstream search engines, and the latter one is a rising star. If it is launched in Hong Kong, Macao and Taiwan, you can also choose bing and Google. This kind of advertisement is directly searched by customers, and can be triggered by keywords to directly enter the website or call for consultation.

B: Information flow platform, WeChat advertising headlines, information flow UC headlines, Sohu Computing, Guangdiantong Phoenix Net Netease, these are all information flows. This kind of advertisement is actively placed in front of customers according to their interests and concerns.

C: Video advertising, the anchor is very popular now, so the hottest platform now is Tik Tok Aauto Fast Watermelon.

D: Since the media operation, every company has an online marketing team, so you can register various vertical platforms, such as Big Fish, Baijia and Headline Penguin.

E: vertical media account opening and promotion, 58 vertical investment platforms, etc.

Advertisements to attract investment. Advertising is a common way to attract investment. It mainly disseminates the investment information of enterprises through various advertising media, collects customer information by telephone, fax and letter, and guides people to distribute their products through further negotiation.

Advertisements to attract investment. Advertising is a common way to attract investment. It mainly disseminates the investment information of enterprises through various advertising media, collects customer information by telephone, fax and letter, and guides people to distribute their products through further negotiation.

This method of attracting investment is mainly suitable for enterprises with relatively few business personnel who need to develop the market quickly, or enterprises whose products have a certain reputation, are in the late stage of market development, have a relatively sound sales network, and competitors and distributors of related products have no intention of cooperation. If we want to further expand the market, we need to find potential dealers with idle funds, and business personnel can't find them. Only by advertising can we spread the investment information and dig out these potential dealers.

The cost of advertising is high, so it is not suitable to put in a large number of investment advertisements for investment promotion at the initial stage of new product listing. Because people are often cautious when choosing investment projects, they lack confidence and interest in new products that lack brand awareness, so the effect of advertising investment is not very obvious.

Often spent a lot of advertising fees, but also failed to recruit suitable dealers, resulting in a waste of resources. The advantage of advertising investment promotion is that it has a wide audience and can find potential distributors that many business people can't find. Its disadvantages are high cost, low investment quality and poor pertinence. The publicity materials commonly used in advertising investment promotion include: DM sheets, investment promotion manuals, investment promotion posters, investment promotion videos, sales treasures, outdoor advertisements, radio stations and so on.