The website is an all-round 24-hour online media, which is difficult to compare with traditional media. As a company, creating its own website online can show the company's elegance to the whole world. Creating the company's own website also provides a permanent platform for advertising.
Second, it is conducive to the development of online e-commerce.
The cost and risk of building an e-commerce platform are great, which is not affordable for small and medium-sized companies. So, can SMEs really not conduct e-commerce? Of course not. For example, professional SMEs can provide professional e-commerce service capabilities. Sometimes a simple scheme can not only meet the needs of the company, but also invest little in website construction, thus realizing the development of e-commerce business.
Third, it is conducive to the development of network business and user management.
Network can improve work efficiency, such as internal news release, order management, customer management and other increasingly complex work, can be easily completed through Internet technology and LAN. The business of some enterprise websites can extend to a wide area and a large user base.
Fourth, it is conducive to establishing corporate image and popularity.
Let others on the Internet, you can search some keywords to find your company's website, and let others see the strength of the enterprise. The high-end atmosphere of a corporate website design, the more it can show the corporate image and popularity, and reflects a soft power from the side. In the sense of advertising, the establishment of the website is a matter of corporate image, and corporate image is also established through the website.
Verb (abbreviation of verb) product/service display
One of the most basic functions of an enterprise website is to introduce the enterprise and its products in a comprehensive and detailed way. Enterprises can put anything they want people to know on the website, such as company profile, company workshop, research institutions, production facilities, product appearance, functions and how to use them, which can be displayed online.
The main purpose of customers visiting the website is to gain a deeper understanding of the company's products and services. The main value of enterprise website is to flexibly show users the text, pictures and even multimedia information of product description. Even a website with simple functions is at least equivalent to a product promotional material that can be updated at any time, and this promotional material is obtained by users on their own initiative, and they pay high attention to the information content. Therefore, it is often better than ordinary printed publicity materials, which is the main reason why some small enterprises are only satisfied with building a simple website, and it is also possible to get ideal returns with little investment.