What exactly does sales work mean? . . What are the requirements?

Sales work is done by sales staff, and the performance of sales staff determines the quality of sales work. An important role of performance management is to help improve the performance of employees, so it is very important to manage the performance of salespeople in sales work.

Salesperson refers to the person who sells directly, including: general manager, business manager, marketing manager, regional manager, business representative, etc. Sales is an organizational function and procedure, which aims at creating, communicating and transmitting value for customers and managing customer relationships to benefit the organization and its stakeholders. Sales is the process of introducing the benefits provided by goods to meet the specific needs of customers.

Do a good job in sales.

(1) Have confidence.

Self-confidence is the premise of doing a good job, and of course sales is no exception. Before you decide to do sales, you must feel that you can do this job well in your heart. If you don't even have this confidence, you might as well change careers.

② Familiar with products.

It is very important to find a way to get familiar with the products you want to sell before you start selling. If you are not familiar with the products you sell, how can customers trust you? Not to mention buying your product, so you can spend 2-3 days getting familiar with the product, such as its positioning, functions, advantages and disadvantages, etc. Before sales.

③ Looking for customers.

Sales is the process of dealing with customers, so it is important for you to know who the customers are before dealing with them. You can determine the customers you sell according to the products you sell and the characteristics of the company. If your company is a manufacturer, you can find agents and distributors of such products. If your company is an agent, you may need to find a higher-level agent and distributor or retailer. These companies will provide training. What matters is how to find these customers. You can collect the contact information of these customers online and offline.

(4) Determine the business development model.

When collecting certain customer resources, you need to consider the business development, whether it is direct home visit, telephone communication or online communication tools, and you need to choose according to your own preferences and relevant policies of the company. If the home visit company provides fare reimbursement and meal supplement, it can go out to visit customers more, and the success rate of face-to-face sales is very high. If the company does not have such subsidies, telephone communication can be given priority in the early stage, and it is not too late to wait until customers are very interested.

⑤ Dare to face rejection.

In sales, customers often refuse to buy your products, refuse to meet you, or refuse to communicate with you by telephone or online. This often happens, so before selling, you must be prepared to be rejected, dare to face rejection, and take rejection as the only way to sell.

⑥ Good emotional adjustment ability.

In the process of sales, there will inevitably be various situations and various blows of different sizes. Sales are also people. In the face of all kinds of blows, they will be depressed, and temporary depression can be allowed, but the ability to adjust emotions must be stronger than ordinary people, so that you can adjust and act faster in the face of blows.

All landowners practice eloquence.

Many people's impression of salespeople is, first of all, good eloquence. Indeed, if they are not good at expressing themselves in sales, how can they introduce products to customers and promote transactions? Therefore, it is also necessary to carry out appropriate eloquence training.

Be good at listening

Salesman is also a good listener, because in the process of sales, it is not just a process of talking all the time, but a process of communicating with each other. At this time, it is very important to pay attention to what customers say, because customers' needs and attitudes towards products can often be excavated from their words.

Pet-name ruby improve sales skills

Doing anything requires certain skills and methods. Doing sales is also a practical and technical job, and the corresponding sales skills can be improved through learning and continuous practice.

Participation requires a certain planning ability.

The process of sales is also a planning activity, such as how to start with customers, how to get into the theme after the opening, how to tap customer needs, how to build trust and how to promote transactions. All these require careful preparation and planning. If you just visit customers blindly or ask customers directly if they want it, it is definitely a failure. Therefore, you must make a plan before selling or visiting customers.

customer relationship management

With the accumulation of more and more customers, it is very necessary to manage customer data. According to the types of fixed customers, intended customers and general customers, all customers can be classified into one big category. There are also sub-categories under the general category, which can be classified according to region, communication progress, appeal point, communication content, resistance point and so on. Of course, it can be done in more detail and needs to be carefully considered in combination with the customer's situation.

Continue to adhere to

As long as you decide to do sales work, you must stick to it. Only by persisting can we learn more. Only by persisting can customers accumulate and bring you material and spiritual satisfaction.