As we all know, more and more companies are now transforming the Internet and doing online promotion through the Internet. So, why should the company do online promotion? In fact, this is the result of the development of the network. Including the paper cup manufacturers in Yang Long now. The rapid development of Internet brings more possibilities for brand marketing, especially brand promotion.
Yang Long paper cup custom made
In the past, paper cup manufacturers relied on acquaintances to promote their products, and basically advertised through TV, radio, newspapers, magazines and other platforms, or placed billboards on traffic roads and cars. With the development of Internet and mobile Internet, online media platform has brought more promotion channels for Yang Long paper cup manufacturers. Now Zhou Zi said that in this context, only by embracing online can we gain an advantage in brand competition in the new era. Analyze and study the market demand of disposable paper cup industry from the following angles:
1. Market scale: By analyzing the consumption scale and year-on-year growth rate of disposable paper cup industry in China market for five consecutive years, we can judge the market potential and growth of disposable paper cup industry and predict the growth trend of consumption scale in the next five years.
2. Product structure: classify the products of disposable paper cup industry from multiple angles, give the consumption scale and proportion of disposable paper cup products in different types, grades, regions and application fields, and thoroughly investigate the market capacity, demand characteristics and main competitors of each subdivision product, which will help customers grasp the product structure and market demand of each subdivision product as a whole.
3. Market distribution: analyze the market distribution of disposable paper cups industry from the geographical distribution and consumption capacity of users, and conduct in-depth research on key regional markets with large consumption scale, including consumption scale and proportion, demand characteristics and demand trends in this region …
4. User research: By dividing the user groups of disposable paper cup products, the consumption scale and proportion of disposable paper cup products by different user groups are given. At the same time, the purchasing power, price sensitivity, brand preference, purchase channels and purchase frequency of disposable paper cups purchased by various user groups are investigated in depth, and the concerns and unmet needs of various user groups are analyzed. The consumption scale and growth trend of disposable paper cup products by various user groups in the next few years are predicted, which is helpful for disposable paper cup manufacturers to grasp the demand situation and demand trend of disposable paper cup products by various user groups.
We should do what we want to do as soon as we think about it. Because people's minds will change, there will be as many hesitations and delays as tongues, hands and accidents. Shakespeare said in his sonnets. Shakespeare is not only a dramatist, but also an excellent psychologist. He can penetrate deeply into people's hearts, go straight to human nature and tell people's true inner activities. In the field of network marketing, nothing is certain. Only by constantly innovating and seeking change can we keep up with its rhythm. What's more, now is the era of mobile network marketing, and we must grasp it every day. If you think about it, you have to do it and practice it to do it well. As artificial intelligence enters the field of marketing applications, there will be more variables in the future. This is a trend and a law, and there is no room for hesitation. Only by seeing the trend clearly and taking precautions can we win thousands of miles away. The traditional myth that the whole world eats fresh food is gone forever.
The leap of marketing from the traditional era to the Internet era has made many marketers at a loss. Original marketing strategies appear frequently on the Internet. Give a simple example to illustrate the difference between the two: the traditional marketing era pays attention to the choice of channels, while in the Internet era, channels have become how to get more contact with consumers. Scenes are channels, and contact is channels. Network marketing should ensure smooth contact with customers at any time. Network marketing is an effective combination of technology and marketing, and it is the fundamental element to do network marketing well. To be an online marketer, you should not only understand the network technology, but also understand the marketing theory, and you need to actually operate online marketing to get close to the truth of online marketing.
I once heard a teacher say that in today's era, if you don't do online, it means that others don't understand you and you are isolated from the world. What's there to promote?
Is online really that important? Agent management and customer information integration
Before, the company just sent some information to offline agents and then let them develop freely. It doesn't matter what the agent does, as long as it can bring customers.
Not bad at first, but after more students, you will find that the agency tree is far bigger than you think. There may be a large number of agents and customers under an agent, so you have to lead and coax them carefully. Why?
Because the link between customers and the company is not firm, all resources are not the company's, but the agent's!
Once a big agent loses his temper, you lose not only his customers, but also his offline agents and their customers. ...
so
Have you ever thought about integrating agency resources?
Have you ever thought about customers directly linking enterprises?
Have you ever thought that you can know his customers better than an agent?
Maybe you need an online marketing platform!
Take Wow Cafe as an example, the online platform can give agents a good way to spread, and all their resources are transferred online, so no matter how big the agent tree is, you can see all the agent information at a glance, without worrying about losing a group of agents because of one agent.
All customer information will be automatically generated with the transaction, every order will be automatically recorded by the system, and all customer needs can be found, so that you can know his customers better than the agent himself!
With the online platform, enterprises can not only control the agents well, but also avoid the abnormal loss of customers to a certain extent, and further understand the existing customers.
brand promotion
Network marketing platform is the company's own platform, which can establish the company's own IP. Unlike other platforms, all kinds of knowledge, all kinds of companies have, a hundred flowers bloom, but when the traffic runs out, they quit.
Then if the company has its own independent platform, it will be different. When agents and salesmen go out to sell-
When customers see that the company has such a formed platform, they will feel that the company must be very formal and have certain initial trust value;
If the company puts some good customer witnesses on the platform, customers will foresee the value of the course through these customer witnesses. When they see that many people who have the same problems as them have solved these problems by taking courses, they will feel that they are likely to achieve such an effect, reduce the risk of customers, increase the trust value of customers in enterprises, and reduce the risk of purchasing courses, which will be more conducive to trading!