How to make a novel product promotion plan?

Product promotion is a concern of every enterprise. Many enterprises go to consulting companies to recruit talents with high salaries, but in the end, there are still various problems, either the product promotion effect is not good, or the product personnel need a lot of money from enterprises to do all kinds of publicity, but it is unknown whether the publicity is guaranteed because they leave their fate to others. How to combine all products to achieve the best and most effective product marketing plan? 1. Scene short video series, funny, highlighting products, users, corporate services, corporate culture, social reflection and production technology. , in the form of level 20 or 15, usually shooting and editing, a small team, involving its own employees and executives, including users, starts from the comprehensive aspects of enterprise-technology-product-service-culture. Production cost: actors, company employees, the venues are mainly enterprises and branches, and shooting can be done by company employees. Editing can be done by part-time staff, and the cost is about 30 thousand yuan. 2. Promotion, with the edited propaganda film as the leading factor to attract customers. 3. User actors, in the form of auditions, live webcasts, and live talent shows. In this way, we integrated online advertising promotion-offline sea election promotion-webcast powder absorption-short video. Advantages: when promoting, you can attract investment and sell. Second, short videos are broadcast in large quantities, and we can watch them as members, but short videos must be funny but meaningful, and cannot be bland products. In this way, while we are promoting, the live broadcast can be divided into gift promotion sales and investment income, and short video as our company's brand can also increase some income. If the enterprise doesn't have much money, how should it be promoted? 1. Need to find a stunt, family, children or the elderly, work, warmth, struggle, drifting north, etc. 2. Use the activity strategy of looking for various image ambassadors to conduct social selection, generate certain public opinion, online voting, etc. 3. Attend various large-scale industry summits and don't want to attend any exhibitions. Give a speech on the stage, analyze the industry, and promote the influence and popularity of enterprises with personal influence in the future.